NaturaLawn of America was launched in 1987 by Philip Catron. The company uses organic-based fertilization along with an integrated pest management program. Since franchising began in 1989, NaturaLawn of America has grown to over 90 franchise licenses in 25 states. We are an organic-based lawn care company generating annual revenues in excess of $53 million and serving over 80,000 customers.Veteran Incentives  $10,000 off franchise feeIn Franchise Business Reviews Top 200.#27 in Gator's Top franchises.#242 in Franchise 500 for 2020.