Whataburger vs Smashburger Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Whataburger vs Smashburger including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Whataburger Smashburger
Investment 1200000 - 1200000 743130 - 1404535
Franchise Fee
Royalty Fee 5 - 6%
Advertising Fee 2%
Year Founded 1950 2007
Year Franchised 0 2008
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Whataburger Smashburger
Experience Smashburger (Smashburger Franchising LLC) is seeking multi-unit development partners domestically and internationally. To be considered, individuals or partnerships must meet the following minimum criteria: *Demonstrated enthusiasm, drive, and passion and a proven record of success in the restaurant industry *Five years multi-unit restaurant management experience as an owner and/or operator *Experience operating a minimum business of 10 or more units *Minimum financial net worth of $2 million and liquidity of $500,000 *Typical development agreement commitment of 5-20 units *Operating, real estate and trade area experience in development territory *Dedicated support team for Smashburger *Ability to obtain a liquor license (where applicable)

Financing Options

  Whataburger Smashburger
 
Franchise Fees
Start-up Costs
Equipment
Inventory
Receivables
Payroll

Training & Support

  Whataburger Smashburger
Training
Support Real Estate and Site Selection Lease Approval Pre-opening Management Training Vendors and Equipment Store Opening Support Information Technology Marketing and Public Relations Operations Support Purchasing and Distribution
Marketing
Operations

Expansion Plans

  Whataburger Smashburger
US Expansion
Canada Expansion 0
International Expansion

Start-Up Costs and Fees Mobile

Investment
Whataburger
Smashburger
Franchise Fee
Whataburger
Smashburger
Royalty Fee
Whataburger
Smashburger 5 - 6%
Advertising Fee
Whataburger
Smashburger 2%
Year Founded
Whataburger 1950
Smashburger 2007
Year Franchised
Whataburger 0
Smashburger 2008
Term Of Agreement
Whataburger
Smashburger
Renewal Fee
Whataburger
Smashburger none


Business Experience Requirements

Experience
Whataburger
Smashburger Smashburger (Smashburger Franchising LLC) is seeking multi-unit development partners domestically and internationally. To be considered, individuals or partnerships must meet the following minimum criteria: *Demonstrated enthusiasm, drive, and passion and a proven record of success in the restaurant industry *Five years multi-unit restaurant management experience as an owner and/or operator *Experience operating a minimum business of 10 or more units *Minimum financial net worth of $2 million and liquidity of $500,000 *Typical development agreement commitment of 5-20 units *Operating, real estate and trade area experience in development territory *Dedicated support team for Smashburger *Ability to obtain a liquor license (where applicable)

Financing Options

 
Franchise Fees
Whataburger
Smashburger
Start-up Costs
Whataburger
Smashburger
Equipment
Whataburger}
Smashburger
Inventory
Whataburger
Smashburger
Receivables
Whataburger
Smashburger
Payroll
Whataburger
Smashburger

Training & Support

Training
Whataburger
Smashburger
Support
Whataburger
Smashburger Real Estate and Site Selection Lease Approval Pre-opening Management Training Vendors and Equipment Store Opening Support Information Technology Marketing and Public Relations Operations Support Purchasing and Distribution
Marketing
Whataburger
Smashburger
Operations
Whataburger
Smashburger

Expansion Plans

US Expansion
Whataburger
Smashburger
Canada Expansion
Whataburger 0
Smashburger
International Expansion
Whataburger
Smashburger