Wet Willie's vs The Wine Loft Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Wet Willie's vs The Wine Loft including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
  Wet Willie's The Wine Loft
Investment 716500 - 1608000 75000 - 999999
Franchise Fee
Royalty Fee 1.5%Local+2%Nat'l 4%
Advertising Fee 2% local+ 1.5%Nat'l 1%
Year Founded 1990 2003
Year Franchised 2006 2006
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements
  Wet Willie's The Wine Loft
Experience

Financing Options
  Wet Willie's The Wine Loft
 
Franchise Fees
Start-up Costs
Equipment
Inventory
Receivables
Payroll

Training & Support
  Wet Willie's The Wine Loft
Training Before opening your Wet Willie's, you, your Operating Principal and your Manager must complete, to our satisfaction, an 8-week initial training program we conduct. You, your Operating Principal and your Manager must have successfully completed all state and local required food hygiene and sanitation training as well as having completed a certified course for responsible alcohol service before attending our training program. We will provide up to 10 days of on-site training for all of your other full and part-time hourly employees and members of your staff. We will not charge you a fee for the training of your first Manager and your initial staff. We may charge you a fee for any additional required or optional training and training for subsequent staff. All training will be provided at a location we designate. You must pay for your employees' travel expenses and room, board, wages and insurance during training. The initial training program for you, your Operating Principal and your Manager, which lasts 8 weeks, is conducted at our headquarters located in Savannah, Georgia or at a different location if you and we agree on it. Our training program is overseen by William Dickinson whose experience is listed in Item 2 of this disclosure document. Any other individuals involved in the training program will have at least one year of experience in the subject they teach. Two weeks of training is to be conducted in one of our training stores and Two weeks of training will be conducted at your location by our Certified TrainerComprehensive four step Training Program provides Franchisees Service staff to receive an on-line certification. The University Program also has several Advanced Training Portals for the Franchisees to challenge its staff to further develop wine knowledge
Support After you open your Wet Willie's, we will provide the following assistance and services to you: * Our staff will be accessible to you and your staff for consultation by telephone, fax, written communication, e-mail and other forms of electronic communication. * We will visit your Wet Willie's location from time to time to conduct quality reviews and to consult with the staff regarding Standards of Quality and Performance Compliance. * We will host refresher training sessions for franchisees at franchisee conferences and conventions. * We will develop and provide additions and supplements to the Operations Manual as they become available * Marketing materials * Operation of a Brand Fund * Access to our intranet site * Hosting a web page for you on our website. * Evaluation of proposed modifications to our approved suppliers and products. * Access to our approved supplier network and the ability to take advantage of our buying power.
Marketing
Operations

Expansion Plans
  Wet Willie's The Wine Loft
US Expansion
Canada Expansion 0
International Expansion

Start-Up Costs and Fees Mobile
Investment
Wet Willie's
The Wine Loft
Franchise Fee
Wet Willie's
The Wine Loft
Royalty Fee
Wet Willie's 1.5%Local+2%Nat'l
The Wine Loft 4%
Advertising Fee
Wet Willie's 2% local+ 1.5%Nat'l
The Wine Loft 1%
Year Founded
Wet Willie's 1990
The Wine Loft 2003
Year Franchised
Wet Willie's 2006
The Wine Loft 2006
Term Of Agreement
Wet Willie's
The Wine Loft
Renewal Fee
Wet Willie's
The Wine Loft


Business Experience Requirements
Experience
Wet Willie's
The Wine Loft

Financing Options
 
Franchise Fees
Wet Willie's
The Wine Loft
Start-up Costs
Wet Willie's
The Wine Loft
Equipment
Wet Willie's}
The Wine Loft
Inventory
Wet Willie's
The Wine Loft
Receivables
Wet Willie's
The Wine Loft
Payroll
Wet Willie's
The Wine Loft

Training & Support
Training
Wet Willie's Before opening your Wet Willie's, you, your Operating Principal and your Manager must complete, to our satisfaction, an 8-week initial training program we conduct. You, your Operating Principal and your Manager must have successfully completed all state and local required food hygiene and sanitation training as well as having completed a certified course for responsible alcohol service before attending our training program. We will provide up to 10 days of on-site training for all of your other full and part-time hourly employees and members of your staff. We will not charge you a fee for the training of your first Manager and your initial staff. We may charge you a fee for any additional required or optional training and training for subsequent staff. All training will be provided at a location we designate. You must pay for your employees' travel expenses and room, board, wages and insurance during training. The initial training program for you, your Operating Principal and your Manager, which lasts 8 weeks, is conducted at our headquarters located in Savannah, Georgia or at a different location if you and we agree on it. Our training program is overseen by William Dickinson whose experience is listed in Item 2 of this disclosure document. Any other individuals involved in the training program will have at least one year of experience in the subject they teach.
The Wine Loft Two weeks of training is to be conducted in one of our training stores and Two weeks of training will be conducted at your location by our Certified TrainerComprehensive four step Training Program provides Franchisees Service staff to receive an on-line certification. The University Program also has several Advanced Training Portals for the Franchisees to challenge its staff to further develop wine knowledge
Support
Wet Willie's After you open your Wet Willie's, we will provide the following assistance and services to you: * Our staff will be accessible to you and your staff for consultation by telephone, fax, written communication, e-mail and other forms of electronic communication. * We will visit your Wet Willie's location from time to time to conduct quality reviews and to consult with the staff regarding Standards of Quality and Performance Compliance. * We will host refresher training sessions for franchisees at franchisee conferences and conventions. * We will develop and provide additions and supplements to the Operations Manual as they become available * Marketing materials * Operation of a Brand Fund * Access to our intranet site * Hosting a web page for you on our website. * Evaluation of proposed modifications to our approved suppliers and products. * Access to our approved supplier network and the ability to take advantage of our buying power.
The Wine Loft
Marketing
Wet Willie's
The Wine Loft
Operations
Wet Willie's
The Wine Loft

Expansion Plans
US Expansion
Wet Willie's
The Wine Loft
Canada Expansion
Wet Willie's 0
The Wine Loft
International Expansion
Wet Willie's
The Wine Loft