Start-Up Costs and Fees |
||
| Wet Willie's | Bar Louie | |
| Investment | 716500 - 1608000 | 923500 - 3707333 |
| Franchise Fee | ||
| Royalty Fee | 1.5%Local+2%Nat'l | 5% |
| Advertising Fee | 2% local+ 1.5%Nat'l | 2% local, 1%Nat'l |
| Year Founded | 1990 | 1991 |
| Year Franchised | 2006 | 2010 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Wet Willie's | Bar Louie | |
| Experience | Just as there is no cookie cutter location, there is no cookie-cutter franchisee. A company's objective should determine if a potential franchisee is a good fit. For franchisees looking to build on a unique culture, franchisees should be excited for the opportunity to customize. Someone who wants to expand quickly through a replication and repetition rollout approach will not deliver the guest experience that customers should come to expect from the brand. | |
Financing Options |
||
| Wet Willie's | Bar Louie | |
| Franchise Fees | ||
| Start-up Costs | ||
| Equipment | ||
| Inventory | ||
| Receivables | ||
| Payroll | ||
Training & Support |
||
| Wet Willie's | Bar Louie | |
| Training | Before opening your Wet Willie's, you, your Operating Principal and your Manager must complete, to our satisfaction, an 8-week initial training program we conduct. You, your Operating Principal and your Manager must have successfully completed all state and local required food hygiene and sanitation training as well as having completed a certified course for responsible alcohol service before attending our training program. We will provide up to 10 days of on-site training for all of your other full and part-time hourly employees and members of your staff. We will not charge you a fee for the training of your first Manager and your initial staff. We may charge you a fee for any additional required or optional training and training for subsequent staff. All training will be provided at a location we designate. You must pay for your employees' travel expenses and room, board, wages and insurance during training. The initial training program for you, your Operating Principal and your Manager, which lasts 8 weeks, is conducted at our headquarters located in Savannah, Georgia or at a different location if you and we agree on it. Our training program is overseen by William Dickinson whose experience is listed in Item 2 of this disclosure document. Any other individuals involved in the training program will have at least one year of experience in the subject they teach. | |
| Support | After you open your Wet Willie's, we will provide the following assistance and services to you: * Our staff will be accessible to you and your staff for consultation by telephone, fax, written communication, e-mail and other forms of electronic communication. * We will visit your Wet Willie's location from time to time to conduct quality reviews and to consult with the staff regarding Standards of Quality and Performance Compliance. * We will host refresher training sessions for franchisees at franchisee conferences and conventions. * We will develop and provide additions and supplements to the Operations Manual as they become available * Marketing materials * Operation of a Brand Fund * Access to our intranet site * Hosting a web page for you on our website. * Evaluation of proposed modifications to our approved suppliers and products. * Access to our approved supplier network and the ability to take advantage of our buying power. | We offer extensive support along the way, including: * Full support through the site identification and construction process * A comprehensive training program for restaurant teams * MALT (Music, Atmosphere, Lighting, Temperature) - the secret to creating the Bar Louie experience * Access to leading software and restaurant management tools * Compelling advertising and local store marketing materials * Extensive PR and social media programming |
| Marketing | ||
| Operations | ||
Expansion Plans |
||
| Wet Willie's | Bar Louie | |
| US Expansion | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming | |
| Canada Expansion | 0 | 0 |
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Wet Willie's | |
| Bar Louie | |
| Franchise Fee | |
| Wet Willie's | |
| Bar Louie | |
| Royalty Fee | |
| Wet Willie's | 1.5%Local+2%Nat'l |
| Bar Louie | 5% |
| Advertising Fee | |
| Wet Willie's | 2% local+ 1.5%Nat'l |
| Bar Louie | 2% local, 1%Nat'l |
| Year Founded | |
| Wet Willie's | 1990 |
| Bar Louie | 1991 |
| Year Franchised | |
| Wet Willie's | 2006 |
| Bar Louie | 2010 |
| Term Of Agreement | |
| Wet Willie's | |
| Bar Louie | |
| Renewal Fee | |
| Wet Willie's | |
| Bar Louie | |
Business Experience Requirements |
|
| Experience | |
| Wet Willie's | |
| Bar Louie | Just as there is no cookie cutter location, there is no cookie-cutter franchisee. A company's objective should determine if a potential franchisee is a good fit. For franchisees looking to build on a unique culture, franchisees should be excited for the opportunity to customize. Someone who wants to expand quickly through a replication and repetition rollout approach will not deliver the guest experience that customers should come to expect from the brand. |
Financing Options |
|
| Franchise Fees | |
| Wet Willie's | |
| Bar Louie | |
| Start-up Costs | |
| Wet Willie's | |
| Bar Louie | |
| Equipment | |
| Wet Willie's} | |
| Bar Louie | |
| Inventory | |
| Wet Willie's | |
| Bar Louie | |
| Receivables | |
| Wet Willie's | |
| Bar Louie | |
| Payroll | |
| Wet Willie's | |
| Bar Louie | |
Training & Support |
|
| Training | |
| Wet Willie's | Before opening your Wet Willie's, you, your Operating Principal and your Manager must complete, to our satisfaction, an 8-week initial training program we conduct. You, your Operating Principal and your Manager must have successfully completed all state and local required food hygiene and sanitation training as well as having completed a certified course for responsible alcohol service before attending our training program. We will provide up to 10 days of on-site training for all of your other full and part-time hourly employees and members of your staff. We will not charge you a fee for the training of your first Manager and your initial staff. We may charge you a fee for any additional required or optional training and training for subsequent staff. All training will be provided at a location we designate. You must pay for your employees' travel expenses and room, board, wages and insurance during training. The initial training program for you, your Operating Principal and your Manager, which lasts 8 weeks, is conducted at our headquarters located in Savannah, Georgia or at a different location if you and we agree on it. Our training program is overseen by William Dickinson whose experience is listed in Item 2 of this disclosure document. Any other individuals involved in the training program will have at least one year of experience in the subject they teach. |
| Bar Louie | |
| Support | |
| Wet Willie's | After you open your Wet Willie's, we will provide the following assistance and services to you: * Our staff will be accessible to you and your staff for consultation by telephone, fax, written communication, e-mail and other forms of electronic communication. * We will visit your Wet Willie's location from time to time to conduct quality reviews and to consult with the staff regarding Standards of Quality and Performance Compliance. * We will host refresher training sessions for franchisees at franchisee conferences and conventions. * We will develop and provide additions and supplements to the Operations Manual as they become available * Marketing materials * Operation of a Brand Fund * Access to our intranet site * Hosting a web page for you on our website. * Evaluation of proposed modifications to our approved suppliers and products. * Access to our approved supplier network and the ability to take advantage of our buying power. |
| Bar Louie | We offer extensive support along the way, including: * Full support through the site identification and construction process * A comprehensive training program for restaurant teams * MALT (Music, Atmosphere, Lighting, Temperature) - the secret to creating the Bar Louie experience * Access to leading software and restaurant management tools * Compelling advertising and local store marketing materials * Extensive PR and social media programming |
| Marketing | |
| Wet Willie's | |
| Bar Louie | |
| Operations | |
| Wet Willie's | |
| Bar Louie | |
Expansion Plans |
|
| US Expansion | |
| Wet Willie's | |
| Bar Louie | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming |
| Canada Expansion | |
| Wet Willie's | 0 |
| Bar Louie | 0 |
| International Expansion | |
| Wet Willie's | |
| Bar Louie | |