Start-Up Costs and Fees |
||
| Van Houtte | Ellianos Coffee Company | |
| Investment | 250000 - 300000 | 340000 - 575000 |
| Franchise Fee | ||
| Royalty Fee | 5% | 5% |
| Advertising Fee | ||
| Year Founded | 1919 | 2002 |
| Year Franchised | 1983 | 2003 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Van Houtte | Ellianos Coffee Company | |
| Experience | ||
Financing Options |
||
| Van Houtte | Ellianos Coffee Company | |
| Franchise Fees | No | No |
| Start-up Costs | No | No |
| Equipment | No | No |
| Inventory | No | No |
| Receivables | No | No |
| Payroll | No | No |
Training & Support |
||
| Van Houtte | Ellianos Coffee Company | |
| Training | ||
| Support | Meetings, Grand opening, Field operations/evaluations, Purchasing cooperatives | You are provided with an Ellianos Operations Manual which has the tools you need to help run your store "at your fingertips. On-going Support and Evaluations- We schedule periodic evaluations at your store to see if there are any areas in which we can help you improve operations. Financial and Operations Advice- You will have access to our Ellianos Corporate business professionals if you have any financial or operations questions. We continuously invest in finding new ways to save our franchisees money through more efficient operations. |
| Marketing | Co-op advertising, Regional advertising | Logo and Branding Materials- Eliminates the need for the franchise owner to invest in essential but costly logos and corporate identity. Marketing Advice- Don’t know what to promote or how to attract customers? Our Marketing Director will be glad to help you put together your own marketing plan. Brand Identity- As the franchise grows, our brand awareness adds an enormous intangible asset to your store. |
| Operations | 5% of all franchisees own more than one unit Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | |
Expansion Plans |
||
| Van Houtte | Ellianos Coffee Company | |
| US Expansion | Alabama, Florida, Georgia, Mississippi, North Carolina, South Carolina | |
| Canada Expansion | 0 | 0 |
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Van Houtte | |
| Ellianos Coffee Company | |
| Franchise Fee | |
| Van Houtte | |
| Ellianos Coffee Company | |
| Royalty Fee | |
| Van Houtte | 5% |
| Ellianos Coffee Company | 5% |
| Advertising Fee | |
| Van Houtte | |
| Ellianos Coffee Company | |
| Year Founded | |
| Van Houtte | 1919 |
| Ellianos Coffee Company | 2002 |
| Year Franchised | |
| Van Houtte | 1983 |
| Ellianos Coffee Company | 2003 |
| Term Of Agreement | |
| Van Houtte | 10 years |
| Ellianos Coffee Company | 5 years |
| Renewal Fee | |
| Van Houtte | |
| Ellianos Coffee Company | |
Business Experience Requirements |
|
| Experience | |
| Van Houtte | |
| Ellianos Coffee Company | |
Financing Options |
|
| Franchise Fees | |
| Van Houtte | No |
| Ellianos Coffee Company | No |
| Start-up Costs | |
| Van Houtte | |
| Ellianos Coffee Company | |
| Equipment | |
| Van Houtte} | |
| Ellianos Coffee Company | |
| Inventory | |
| Van Houtte | |
| Ellianos Coffee Company | |
| Receivables | |
| Van Houtte | |
| Ellianos Coffee Company | |
| Payroll | |
| Van Houtte | |
| Ellianos Coffee Company | |
Training & Support |
|
| Training | |
| Van Houtte | |
| Ellianos Coffee Company | |
| Support | |
| Van Houtte | Meetings, Grand opening, Field operations/evaluations, Purchasing cooperatives |
| Ellianos Coffee Company | You are provided with an Ellianos Operations Manual which has the tools you need to help run your store "at your fingertips. On-going Support and Evaluations- We schedule periodic evaluations at your store to see if there are any areas in which we can help you improve operations. Financial and Operations Advice- You will have access to our Ellianos Corporate business professionals if you have any financial or operations questions. We continuously invest in finding new ways to save our franchisees money through more efficient operations. |
| Marketing | |
| Van Houtte | Co-op advertising, Regional advertising |
| Ellianos Coffee Company | Logo and Branding Materials- Eliminates the need for the franchise owner to invest in essential but costly logos and corporate identity. Marketing Advice- Don’t know what to promote or how to attract customers? Our Marketing Director will be glad to help you put together your own marketing plan. Brand Identity- As the franchise grows, our brand awareness adds an enormous intangible asset to your store. |
| Operations | |
| Van Houtte | 5% of all franchisees own more than one unit Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
| Ellianos Coffee Company | |
Expansion Plans |
|
| US Expansion | |
| Van Houtte | |
| Ellianos Coffee Company | Alabama, Florida, Georgia, Mississippi, North Carolina, South Carolina |
| Canada Expansion | |
| Van Houtte | 0 |
| Ellianos Coffee Company | 0 |
| International Expansion | |
| Van Houtte | |
| Ellianos Coffee Company | |