The Senior's Choice vs Mastercare Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of The Senior's Choice vs Mastercare including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  The Senior's Choice Mastercare
Investment 45000 - 65000 117800 - 215450
Franchise Fee
Royalty Fee Membership: $500/month (with 30-day written notice to discontinue membership. No ongoing royalties)
Advertising Fee
Year Founded 1999 2012
Year Franchised 2007 0
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  The Senior's Choice Mastercare
Experience Minimum Net Worth: $100,000 Average Number Of Employees: 2 full time staff, 40 caregivers Passive Ownership: No

Financing Options

  The Senior's Choice Mastercare
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support

  The Senior's Choice Mastercare
Training The Senior's Choice provides extensive training and support to its members They receive 4 days of initial training where they learn all aspects of the business and the tools and resources that are available to them. After training, they enroll in a 90-day coaching program with our dedicated Trainer and Coach. In addition, support is available by phone and email during normal business hours. The Senior's Choice also hosts regularly scheduled regional "next-level" educational and networking events, as well as an annual conference. Initial pre-start up training In house administrative training
Support Accounting Home Care Management Software systems Troubleshooting
Marketing Design support Events e.g. Senior Fairs Mass mailing support Print support Media: Broadcast and Internet Start up and ongoing marketing support
Operations 4 Primary Advantages: 1. We charge No Royalty Fees, just a flat monthly fee of $500 - This results in huge savings and much greater take-home earnings compared with their industry franchise competitors. 2. Franchises sign No Long-Term Contracts - Their membership with us is month to month and they can cancel at any time with 30 days notice. This requires management to provide exceptional value to its owners every day, or risk losing residual revenue due to canceled memberships. That said; our retention rate is impressively high. 3. Franchisees establish their Individual Brand Identity - Senior care is one industry where franchise brand recognition is less than 1%. Therefore, our owners have the advantage of developing their own unique brand identity and representing themselves as a locally owned/operated business - which clients prefer. 4. Franchisees are free to customize their business according to their wishes/needs - While we provide our Members/owners with complete operating systems, business framework and best-practices; they are free to customize their business according to their needs and desires. This enables them to adapt their business and services according to the unique demands of their local market and to take advantage of any revenue opportunities that they feel are beneficial to them.

Expansion Plans

  The Senior's Choice Mastercare
US Expansion Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
The Senior's Choice
Mastercare
Franchise Fee
The Senior's Choice
Mastercare
Royalty Fee
The Senior's Choice Membership: $500/month (with 30-day written notice to discontinue membership. No ongoing royalties)
Mastercare
Advertising Fee
The Senior's Choice
Mastercare
Year Founded
The Senior's Choice 1999
Mastercare 2012
Year Franchised
The Senior's Choice 2007
Mastercare 0
Term Of Agreement
The Senior's Choice 5 years
Mastercare
Renewal Fee
The Senior's Choice
Mastercare


Business Experience Requirements

Experience
The Senior's Choice Minimum Net Worth: $100,000 Average Number Of Employees: 2 full time staff, 40 caregivers Passive Ownership: No
Mastercare

Financing Options

 
Franchise Fees
The Senior's Choice No
Mastercare No
Start-up Costs
The Senior's Choice
Mastercare
Equipment
The Senior's Choice}
Mastercare
Inventory
The Senior's Choice
Mastercare
Receivables
The Senior's Choice
Mastercare
Payroll
The Senior's Choice
Mastercare

Training & Support

Training
The Senior's Choice The Senior's Choice provides extensive training and support to its members They receive 4 days of initial training where they learn all aspects of the business and the tools and resources that are available to them. After training, they enroll in a 90-day coaching program with our dedicated Trainer and Coach. In addition, support is available by phone and email during normal business hours. The Senior's Choice also hosts regularly scheduled regional "next-level" educational and networking events, as well as an annual conference.
Mastercare Initial pre-start up training In house administrative training
Support
The Senior's Choice
Mastercare Accounting Home Care Management Software systems Troubleshooting
Marketing
The Senior's Choice
Mastercare Design support Events e.g. Senior Fairs Mass mailing support Print support Media: Broadcast and Internet Start up and ongoing marketing support
Operations
The Senior's Choice 4 Primary Advantages: 1. We charge No Royalty Fees, just a flat monthly fee of $500 - This results in huge savings and much greater take-home earnings compared with their industry franchise competitors. 2. Franchises sign No Long-Term Contracts - Their membership with us is month to month and they can cancel at any time with 30 days notice. This requires management to provide exceptional value to its owners every day, or risk losing residual revenue due to canceled memberships. That said; our retention rate is impressively high. 3. Franchisees establish their Individual Brand Identity - Senior care is one industry where franchise brand recognition is less than 1%. Therefore, our owners have the advantage of developing their own unique brand identity and representing themselves as a locally owned/operated business - which clients prefer. 4. Franchisees are free to customize their business according to their wishes/needs - While we provide our Members/owners with complete operating systems, business framework and best-practices; they are free to customize their business according to their needs and desires. This enables them to adapt their business and services according to the unique demands of their local market and to take advantage of any revenue opportunities that they feel are beneficial to them.
Mastercare

Expansion Plans

US Expansion
The Senior's Choice Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Mastercare Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
The Senior's Choice
Mastercare
International Expansion
The Senior's Choice
Mastercare