The Counter vs Whataburger Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of The Counter vs Whataburger including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  The Counter Whataburger
Investment 711133 - 1939750 1200000 - 1200000
Franchise Fee
Royalty Fee 6%
Advertising Fee 2%
Year Founded 2003 1950
Year Franchised 2005 0
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  The Counter Whataburger
Experience

Financing Options

  The Counter Whataburger
 
Franchise Fees
Start-up Costs
Equipment
Inventory
Receivables
Payroll

Training & Support

  The Counter Whataburger
Training On-The-Job Training: 964 hours Classroom Training: 164 hours
Support Newsletter Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations Absentee Ownership Allowed

Expansion Plans

  The Counter Whataburger
US Expansion
Canada Expansion 0 0
International Expansion

Start-Up Costs and Fees Mobile

Investment
The Counter
Whataburger
Franchise Fee
The Counter
Whataburger
Royalty Fee
The Counter 6%
Whataburger
Advertising Fee
The Counter 2%
Whataburger
Year Founded
The Counter 2003
Whataburger 1950
Year Franchised
The Counter 2005
Whataburger 0
Term Of Agreement
The Counter
Whataburger
Renewal Fee
The Counter
Whataburger


Business Experience Requirements

Experience
The Counter
Whataburger

Financing Options

 
Franchise Fees
The Counter
Whataburger
Start-up Costs
The Counter
Whataburger
Equipment
The Counter}
Whataburger
Inventory
The Counter
Whataburger
Receivables
The Counter
Whataburger
Payroll
The Counter
Whataburger

Training & Support

Training
The Counter On-The-Job Training: 964 hours Classroom Training: 164 hours
Whataburger
Support
The Counter Newsletter Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform
Whataburger
Marketing
The Counter Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Whataburger
Operations
The Counter Absentee Ownership Allowed
Whataburger

Expansion Plans

US Expansion
The Counter
Whataburger
Canada Expansion
The Counter 0
Whataburger 0
International Expansion
The Counter
Whataburger