Start-Up Costs and Fees |
||
| Taco Del Mar | Desert Moon-Fresh Mexican Grille | |
| Investment | 146000 - 294000 | 264500 - 454000 |
| Franchise Fee | 0 | 0 |
| Royalty Fee | 6% | 5% |
| Advertising Fee | ||
| Year Founded | 1992 | 1992 |
| Year Franchised | 1996 | 1999 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Taco Del Mar | Desert Moon-Fresh Mexican Grille | |
| Experience | Industry experience | |
Financing Options |
||
| Taco Del Mar | Desert Moon-Fresh Mexican Grille | |
| Franchise Fees | No | No |
| Start-up Costs | No | Yes |
| Equipment | No | Yes |
| Inventory | No | No |
| Receivables | No | No |
| Payroll | No | No |
Training & Support |
||
| Taco Del Mar | Desert Moon-Fresh Mexican Grille | |
| Training | ||
| Support | Internet, Security/safety procedures, Field operations/evaluations | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives |
| Marketing | Co-op advertising, Regional advertising | Co-op advertising, Ad slicks, Regional advertising |
| Operations | 25% of all franchisees own more than one unit Absentee ownership of franchise is NOT allowed. | 66% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) |
Expansion Plans |
||
| Taco Del Mar | Desert Moon-Fresh Mexican Grille | |
| US Expansion | Alaska, Arizona, California, Idaho, Montana, Utah, Washington, Wyoming, | Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North Carolina, North Dakota, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Virginia, Vermont, Washington, Wisconsin, West Virginia, Wyoming, |
| Canada Expansion | ||
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Taco Del Mar | |
| Desert Moon-Fresh Mexican Grille | |
| Franchise Fee | |
| Taco Del Mar | |
| Desert Moon-Fresh Mexican Grille | |
| Royalty Fee | |
| Taco Del Mar | 6% |
| Desert Moon-Fresh Mexican Grille | 5% |
| Advertising Fee | |
| Taco Del Mar | |
| Desert Moon-Fresh Mexican Grille | |
| Year Founded | |
| Taco Del Mar | 1992 |
| Desert Moon-Fresh Mexican Grille | 1992 |
| Year Franchised | |
| Taco Del Mar | 1996 |
| Desert Moon-Fresh Mexican Grille | 1999 |
| Term Of Agreement | |
| Taco Del Mar | 10 years |
| Desert Moon-Fresh Mexican Grille | 15 years |
| Renewal Fee | |
| Taco Del Mar | $5K |
| Desert Moon-Fresh Mexican Grille | |
Business Experience Requirements |
|
| Experience | |
| Taco Del Mar | |
| Desert Moon-Fresh Mexican Grille | Industry experience |
Financing Options |
|
| Franchise Fees | |
| Taco Del Mar | No |
| Desert Moon-Fresh Mexican Grille | No |
| Start-up Costs | |
| Taco Del Mar | |
| Desert Moon-Fresh Mexican Grille | |
| Equipment | |
| Taco Del Mar} | |
| Desert Moon-Fresh Mexican Grille | |
| Inventory | |
| Taco Del Mar | |
| Desert Moon-Fresh Mexican Grille | |
| Receivables | |
| Taco Del Mar | |
| Desert Moon-Fresh Mexican Grille | |
| Payroll | |
| Taco Del Mar | |
| Desert Moon-Fresh Mexican Grille | |
Training & Support |
|
| Training | |
| Taco Del Mar | |
| Desert Moon-Fresh Mexican Grille | |
| Support | |
| Taco Del Mar | Internet, Security/safety procedures, Field operations/evaluations |
| Desert Moon-Fresh Mexican Grille | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives |
| Marketing | |
| Taco Del Mar | Co-op advertising, Regional advertising |
| Desert Moon-Fresh Mexican Grille | Co-op advertising, Ad slicks, Regional advertising |
| Operations | |
| Taco Del Mar | 25% of all franchisees own more than one unit Absentee ownership of franchise is NOT allowed. |
| Desert Moon-Fresh Mexican Grille | 66% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) |
Expansion Plans |
|
| US Expansion | |
| Taco Del Mar | Alaska, Arizona, California, Idaho, Montana, Utah, Washington, Wyoming, |
| Desert Moon-Fresh Mexican Grille | Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North Carolina, North Dakota, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Virginia, Vermont, Washington, Wisconsin, West Virginia, Wyoming, |
| Canada Expansion | |
| Taco Del Mar | |
| Desert Moon-Fresh Mexican Grille | |
| International Expansion | |
| Taco Del Mar | |
| Desert Moon-Fresh Mexican Grille | |