sweetFrog vs Herrell's Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of sweetFrog vs Herrell's including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  sweetFrog Herrell's
Investment 95600 - 477500 251000 - 367000
Franchise Fee
Royalty Fee 5% 6%
Advertising Fee 1.50%
Year Founded 2009 1973
Year Franchised 2012 1980
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  sweetFrog Herrell's
Experience What we expect from a franchisee * A belief in the Herrell's Ice Cream product and system * Owner operation and interest in their community * Respect for employees * Franchisor respect and communication * Customer service that exceeds the norm (win that customer back every time they come into your store) * Cleanliness and neatness * Desire to succeed in one's own business

Financing Options

  sweetFrog Herrell's
 
Franchise Fees
Start-up Costs
Equipment
Inventory
Receivables
Payroll

Training & Support

  sweetFrog Herrell's
Training On-The-Job Training: 24 hours Classroom Training: 24 hours Additional Training: As needed During your training you will receive detailed instructions as well as hands-on experience making our award-winning ice cream, including thorough familiarization with all equipment.
Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform Since the proof of the ice cream is in the eating, Herrell's Ice Cream will provide you with our absolutely best tasting, richest and creamiest ice cream recipes which have been perfected applying years of experience. How and where to order your inventory of perishable ingredients and supplies is crucial. During your pre-opening days in preparation for your opening, our staff will assist you in contacting various suppliers and in placing your initial orders. Once you are in operation, a member of the franchise staff will visit you on a regular basis. Areas such as ice cream making, daily operations, expense analysis, staff evaluation and promotional ideas can be discussed. The Herrell's Ice Cream and Herrell's Development staff is very supportive and is always only a phone call or e-mail away.
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations 50% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 2 - 4. Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators).

Expansion Plans

  sweetFrog Herrell's
US Expansion Nationwide,
Canada Expansion Nationwide,
International Expansion Worldwide,

Start-Up Costs and Fees Mobile

Investment
sweetFrog
Herrell's
Franchise Fee
sweetFrog
Herrell's
Royalty Fee
sweetFrog 5%
Herrell's 6%
Advertising Fee
sweetFrog 1.50%
Herrell's
Year Founded
sweetFrog 2009
Herrell's 1973
Year Franchised
sweetFrog 2012
Herrell's 1980
Term Of Agreement
sweetFrog 10 years
Herrell's
Renewal Fee
sweetFrog
Herrell's


Business Experience Requirements

Experience
sweetFrog
Herrell's What we expect from a franchisee * A belief in the Herrell's Ice Cream product and system * Owner operation and interest in their community * Respect for employees * Franchisor respect and communication * Customer service that exceeds the norm (win that customer back every time they come into your store) * Cleanliness and neatness * Desire to succeed in one's own business

Financing Options

 
Franchise Fees
sweetFrog
Herrell's
Start-up Costs
sweetFrog
Herrell's
Equipment
sweetFrog}
Herrell's
Inventory
sweetFrog
Herrell's
Receivables
sweetFrog
Herrell's
Payroll
sweetFrog
Herrell's

Training & Support

Training
sweetFrog On-The-Job Training: 24 hours Classroom Training: 24 hours Additional Training: As needed
Herrell's During your training you will receive detailed instructions as well as hands-on experience making our award-winning ice cream, including thorough familiarization with all equipment.
Support
sweetFrog Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform
Herrell's Since the proof of the ice cream is in the eating, Herrell's Ice Cream will provide you with our absolutely best tasting, richest and creamiest ice cream recipes which have been perfected applying years of experience. How and where to order your inventory of perishable ingredients and supplies is crucial. During your pre-opening days in preparation for your opening, our staff will assist you in contacting various suppliers and in placing your initial orders. Once you are in operation, a member of the franchise staff will visit you on a regular basis. Areas such as ice cream making, daily operations, expense analysis, staff evaluation and promotional ideas can be discussed. The Herrell's Ice Cream and Herrell's Development staff is very supportive and is always only a phone call or e-mail away.
Marketing
sweetFrog Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Herrell's
Operations
sweetFrog 50% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 2 - 4. Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators).
Herrell's

Expansion Plans

US Expansion
sweetFrog Nationwide,
Herrell's
Canada Expansion
sweetFrog Nationwide,
Herrell's
International Expansion
sweetFrog Worldwide,
Herrell's