Sweet Nel's vs Bruster's Real Ice Cream Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Sweet Nel's vs Bruster's Real Ice Cream including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Sweet Nel's Bruster's Real Ice Cream
Investment 354000 - 539000 229200 - 1315000
Franchise Fee 0 0
Royalty Fee 5% 5%
Advertising Fee 2% 3%
Year Founded 2015 1989
Year Franchised 2015 1993
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Sweet Nel's Bruster's Real Ice Cream
Experience *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY

Financing Options

  Sweet Nel's Bruster's Real Ice Cream
 
Franchise Fees No No
Start-up Costs No No
Equipment No No
Inventory No No
Receivables No No
Payroll No No

Training & Support

  Sweet Nel's Bruster's Real Ice Cream
Training 2 weeks of intensive training from the most basic of shop functions to the most comprehensive management techniques necessary to run the Sweet Nel's business. Training is ongoing for both you and your employees. On-The-Job Training: 68 hours Classroom Training: 12 hours
Support A Sweet Nel's consultant will guide you through every phase of development and, eventually, to help you open your shop. After shop construction, and for the 2-weeks prior to grand opening, we will assist in setting up your Sweet Nel's Shop. Sweet Nel's franchisees are provided with a Field Service Consultant on-call to answer questions and to provide support. They will visit on a regular basis and have an in-depth meeting about how things are going and to offer suggestions and evaluations. *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing We support you with the tools you need to take advantage of promotional opportunities and create new programs on an ongoing basis. Complete assortment of templates and plans annually along with the support of a field marketing representative for more one on one support. Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations We do not allow multiple shop ownership at this time. Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30

Expansion Plans

  Sweet Nel's Bruster's Real Ice Cream
US Expansion Delaware, New Jersey, Pennsylvania Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Indiana, Kentucky, Louisiana, Maryland, Massachusetts, Mississippi, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Vermont, Virginia
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
Sweet Nel's
Bruster's Real Ice Cream
Franchise Fee
Sweet Nel's
Bruster's Real Ice Cream
Royalty Fee
Sweet Nel's 5%
Bruster's Real Ice Cream 5%
Advertising Fee
Sweet Nel's 2%
Bruster's Real Ice Cream 3%
Year Founded
Sweet Nel's 2015
Bruster's Real Ice Cream 1989
Year Franchised
Sweet Nel's 2015
Bruster's Real Ice Cream 1993
Term Of Agreement
Sweet Nel's
Bruster's Real Ice Cream 10 years
Renewal Fee
Sweet Nel's
Bruster's Real Ice Cream


Business Experience Requirements

Experience
Sweet Nel's
Bruster's Real Ice Cream *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY

Financing Options

 
Franchise Fees
Sweet Nel's No
Bruster's Real Ice Cream No
Start-up Costs
Sweet Nel's
Bruster's Real Ice Cream
Equipment
Sweet Nel's}
Bruster's Real Ice Cream
Inventory
Sweet Nel's
Bruster's Real Ice Cream
Receivables
Sweet Nel's
Bruster's Real Ice Cream
Payroll
Sweet Nel's
Bruster's Real Ice Cream

Training & Support

Training
Sweet Nel's 2 weeks of intensive training from the most basic of shop functions to the most comprehensive management techniques necessary to run the Sweet Nel's business. Training is ongoing for both you and your employees.
Bruster's Real Ice Cream On-The-Job Training: 68 hours Classroom Training: 12 hours
Support
Sweet Nel's A Sweet Nel's consultant will guide you through every phase of development and, eventually, to help you open your shop. After shop construction, and for the 2-weeks prior to grand opening, we will assist in setting up your Sweet Nel's Shop. Sweet Nel's franchisees are provided with a Field Service Consultant on-call to answer questions and to provide support. They will visit on a regular basis and have an in-depth meeting about how things are going and to offer suggestions and evaluations.
Bruster's Real Ice Cream *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing
Sweet Nel's We support you with the tools you need to take advantage of promotional opportunities and create new programs on an ongoing basis.
Bruster's Real Ice Cream Complete assortment of templates and plans annually along with the support of a field marketing representative for more one on one support. Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations
Sweet Nel's We do not allow multiple shop ownership at this time.
Bruster's Real Ice Cream Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30

Expansion Plans

US Expansion
Sweet Nel's Delaware, New Jersey, Pennsylvania
Bruster's Real Ice Cream Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Indiana, Kentucky, Louisiana, Maryland, Massachusetts, Mississippi, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Vermont, Virginia
Canada Expansion
Sweet Nel's
Bruster's Real Ice Cream
International Expansion
Sweet Nel's
Bruster's Real Ice Cream