Smart for Life vs Planet Fitness Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Smart for Life vs Planet Fitness including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Smart for Life Planet Fitness
Investment 0 - 0 968100 - 4113000
Franchise Fee
Royalty Fee 7% of Gross Membership Fees
Advertising Fee 9%
Year Founded 2002 1992
Year Franchised 2004 2003
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Smart for Life Planet Fitness
Experience

Financing Options

  Smart for Life Planet Fitness
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support

  Smart for Life Planet Fitness
Training * Available at headquarters: 2 weeks * At franchisee's location: as needed
Support * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives
Marketing * Co-op advertising * Ad slicks * Regional advertising
Operations * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

Expansion Plans

  Smart for Life Planet Fitness
US Expansion Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion 0
International Expansion

Start-Up Costs and Fees Mobile

Investment
Smart for Life
Planet Fitness
Franchise Fee
Smart for Life
Planet Fitness
Royalty Fee
Smart for Life
Planet Fitness 7% of Gross Membership Fees
Advertising Fee
Smart for Life
Planet Fitness 9%
Year Founded
Smart for Life 2002
Planet Fitness 1992
Year Franchised
Smart for Life 2004
Planet Fitness 2003
Term Of Agreement
Smart for Life
Planet Fitness 10 years
Renewal Fee
Smart for Life
Planet Fitness


Business Experience Requirements

Experience
Smart for Life
Planet Fitness

Financing Options

 
Franchise Fees
Smart for Life
Planet Fitness
Start-up Costs
Smart for Life
Planet Fitness
Equipment
Smart for Life}
Planet Fitness
Inventory
Smart for Life
Planet Fitness
Receivables
Smart for Life
Planet Fitness
Payroll
Smart for Life
Planet Fitness

Training & Support

Training
Smart for Life
Planet Fitness * Available at headquarters: 2 weeks * At franchisee's location: as needed
Support
Smart for Life
Planet Fitness * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives
Marketing
Smart for Life
Planet Fitness * Co-op advertising * Ad slicks * Regional advertising
Operations
Smart for Life
Planet Fitness * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

Expansion Plans

US Expansion
Smart for Life
Planet Fitness Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
Smart for Life 0
Planet Fitness
International Expansion
Smart for Life
Planet Fitness