Slender Lady vs Planet Fitness Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Slender Lady vs Planet Fitness including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Slender Lady Planet Fitness
Investment 50000 - 50000 968100 - 4113000
Franchise Fee 0
Royalty Fee $395/495/mo. 7% of Gross Membership Fees
Advertising Fee 9%
Year Founded 1996 1992
Year Franchised 1997 2003
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Slender Lady Planet Fitness
Experience

Financing Options

  Slender Lady Planet Fitness
 
Franchise Fees Yes No
Start-up Costs No No
Equipment No No
Inventory No No
Receivables No No
Payroll No No

Training & Support

  Slender Lady Planet Fitness
Training * Available at headquarters: 2 weeks * At franchisee's location: as needed
Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives
Marketing Co-op advertising, Ad slicks, National media, Regional advertising * Co-op advertising * Ad slicks * Regional advertising
Operations 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

Expansion Plans

  Slender Lady Planet Fitness
US Expansion Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
Slender Lady
Planet Fitness
Franchise Fee
Slender Lady
Planet Fitness
Royalty Fee
Slender Lady $395/495/mo.
Planet Fitness 7% of Gross Membership Fees
Advertising Fee
Slender Lady
Planet Fitness 9%
Year Founded
Slender Lady 1996
Planet Fitness 1992
Year Franchised
Slender Lady 1997
Planet Fitness 2003
Term Of Agreement
Slender Lady 7 years
Planet Fitness 10 years
Renewal Fee
Slender Lady
Planet Fitness


Business Experience Requirements

Experience
Slender Lady
Planet Fitness

Financing Options

 
Franchise Fees
Slender Lady Yes
Planet Fitness Yes
Start-up Costs
Slender Lady
Planet Fitness
Equipment
Slender Lady}
Planet Fitness
Inventory
Slender Lady
Planet Fitness
Receivables
Slender Lady
Planet Fitness
Payroll
Slender Lady
Planet Fitness

Training & Support

Training
Slender Lady
Planet Fitness * Available at headquarters: 2 weeks * At franchisee's location: as needed
Support
Slender Lady Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
Planet Fitness * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives
Marketing
Slender Lady Co-op advertising, Ad slicks, National media, Regional advertising
Planet Fitness * Co-op advertising * Ad slicks * Regional advertising
Operations
Slender Lady 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)
Planet Fitness * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

Expansion Plans

US Expansion
Slender Lady
Planet Fitness Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
Slender Lady
Planet Fitness
International Expansion
Slender Lady
Planet Fitness