Shirley's Gourmet Popcorn vs Melting Pot Restaurants Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Shirley's Gourmet Popcorn vs Melting Pot Restaurants including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
  Shirley's Gourmet Popcorn Melting Pot Restaurants
Investment 160500 - 442500 1404320 - 1824210
Franchise Fee
Royalty Fee 6% 5%
Advertising Fee 1-2% 1.19-3%
Year Founded 2009 1975
Year Franchised 2013 1984
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements
  Shirley's Gourmet Popcorn Melting Pot Restaurants
Experience General business experience

Financing Options
  Shirley's Gourmet Popcorn Melting Pot Restaurants
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support
  Shirley's Gourmet Popcorn Melting Pot Restaurants
Training o Two Full Weeks of pre-opening training at our corporate support center o One Full Week of training at your location. o Training on our proprietary recipes, production methods, and packaging. o A detailed operations manual to help guide your day-to-day operations. On-The-Job Training: 288 hours Classroom Training: 40 hours
Support o Help in locating and setting up your popcorn shop franchise location, whether a kiosk or small storefront. o Local advertising and marketing assistance, including print and online materials, gift cards and customer-loyalty programs, plus social media, email promotions, community networking guidance and more. o Established supplier relationships with approved vendors. o A customized point-of-sale computer system, to guide efficient daily operations and reporting functions. o Ongoing support including remote support, refresher training, and periodic field visits from the corporate team. Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing Co-op Advertising Ad Templates Social media SEO Website development Email marketing
Operations o Stand-alone stores o In-line stores o Kiosks o Multiple revenue streams: retail, fundraisers, corporate gifting, weddings, web o Owner operators preferred o 1 2 employees 45% of all franchisees own more than one unit Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

Expansion Plans
  Shirley's Gourmet Popcorn Melting Pot Restaurants
US Expansion Indiana, Michigan, Ohio
Canada Expansion 0
International Expansion Worldwide,

Start-Up Costs and Fees Mobile
Investment
Shirley's Gourmet Popcorn
Melting Pot Restaurants
Franchise Fee
Shirley's Gourmet Popcorn
Melting Pot Restaurants
Royalty Fee
Shirley's Gourmet Popcorn 6%
Melting Pot Restaurants 5%
Advertising Fee
Shirley's Gourmet Popcorn 1-2%
Melting Pot Restaurants 1.19-3%
Year Founded
Shirley's Gourmet Popcorn 2009
Melting Pot Restaurants 1975
Year Franchised
Shirley's Gourmet Popcorn 2013
Melting Pot Restaurants 1984
Term Of Agreement
Shirley's Gourmet Popcorn
Melting Pot Restaurants 10 years
Renewal Fee
Shirley's Gourmet Popcorn
Melting Pot Restaurants 50% of current franchise fee


Business Experience Requirements
Experience
Shirley's Gourmet Popcorn
Melting Pot Restaurants General business experience

Financing Options
 
Franchise Fees
Shirley's Gourmet Popcorn
Melting Pot Restaurants
Start-up Costs
Shirley's Gourmet Popcorn
Melting Pot Restaurants
Equipment
Shirley's Gourmet Popcorn}
Melting Pot Restaurants
Inventory
Shirley's Gourmet Popcorn
Melting Pot Restaurants
Receivables
Shirley's Gourmet Popcorn
Melting Pot Restaurants
Payroll
Shirley's Gourmet Popcorn
Melting Pot Restaurants

Training & Support
Training
Shirley's Gourmet Popcorn o Two Full Weeks of pre-opening training at our corporate support center o One Full Week of training at your location. o Training on our proprietary recipes, production methods, and packaging. o A detailed operations manual to help guide your day-to-day operations.
Melting Pot Restaurants On-The-Job Training: 288 hours Classroom Training: 40 hours
Support
Shirley's Gourmet Popcorn o Help in locating and setting up your popcorn shop franchise location, whether a kiosk or small storefront. o Local advertising and marketing assistance, including print and online materials, gift cards and customer-loyalty programs, plus social media, email promotions, community networking guidance and more. o Established supplier relationships with approved vendors. o A customized point-of-sale computer system, to guide efficient daily operations and reporting functions. o Ongoing support including remote support, refresher training, and periodic field visits from the corporate team.
Melting Pot Restaurants Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing
Shirley's Gourmet Popcorn
Melting Pot Restaurants Co-op Advertising Ad Templates Social media SEO Website development Email marketing
Operations
Shirley's Gourmet Popcorn o Stand-alone stores o In-line stores o Kiosks o Multiple revenue streams: retail, fundraisers, corporate gifting, weddings, web o Owner operators preferred o 1 2 employees
Melting Pot Restaurants 45% of all franchisees own more than one unit Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

Expansion Plans
US Expansion
Shirley's Gourmet Popcorn Indiana, Michigan, Ohio
Melting Pot Restaurants
Canada Expansion
Shirley's Gourmet Popcorn
Melting Pot Restaurants 0
International Expansion
Shirley's Gourmet Popcorn
Melting Pot Restaurants Worldwide,