Start-Up Costs and Fees |
||
| Planet Fitness | Star Lady Fitness | |
| Investment | 968100 - 4113000 | 33500 - 33500 |
| Franchise Fee | ||
| Royalty Fee | 7% of Gross Membership Fees | $2/member |
| Advertising Fee | 9% | |
| Year Founded | 1992 | 2003 |
| Year Franchised | 2003 | 2003 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Planet Fitness | Star Lady Fitness | |
| Experience | ||
Financing Options |
||
| Planet Fitness | Star Lady Fitness | |
| Franchise Fees | No | |
| Start-up Costs | No | No |
| Equipment | No | No |
| Inventory | No | No |
| Receivables | No | No |
| Payroll | No | No |
Training & Support |
||
| Planet Fitness | Star Lady Fitness | |
| Training | * Available at headquarters: 2 weeks * At franchisee's location: as needed | At franchisee's location: 3-4 days |
| Support | * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives | |
| Marketing | * Co-op advertising * Ad slicks * Regional advertising | |
| Operations | * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) | * 0% of all franchisees own more than one unit * Number of employees needed to run franchised unit: 2 - 2 * Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
||
| Planet Fitness | Star Lady Fitness | |
| US Expansion | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming | |
| Canada Expansion | ||
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Planet Fitness | |
| Star Lady Fitness | |
| Franchise Fee | |
| Planet Fitness | |
| Star Lady Fitness | |
| Royalty Fee | |
| Planet Fitness | 7% of Gross Membership Fees |
| Star Lady Fitness | $2/member |
| Advertising Fee | |
| Planet Fitness | 9% |
| Star Lady Fitness | |
| Year Founded | |
| Planet Fitness | 1992 |
| Star Lady Fitness | 2003 |
| Year Franchised | |
| Planet Fitness | 2003 |
| Star Lady Fitness | 2003 |
| Term Of Agreement | |
| Planet Fitness | 10 years |
| Star Lady Fitness | 5 years |
| Renewal Fee | |
| Planet Fitness | |
| Star Lady Fitness | $1,000 |
Business Experience Requirements |
|
| Experience | |
| Planet Fitness | |
| Star Lady Fitness | |
Financing Options |
|
| Franchise Fees | |
| Planet Fitness | No |
| Star Lady Fitness | No |
| Start-up Costs | |
| Planet Fitness | |
| Star Lady Fitness | |
| Equipment | |
| Planet Fitness} | |
| Star Lady Fitness | |
| Inventory | |
| Planet Fitness | |
| Star Lady Fitness | |
| Receivables | |
| Planet Fitness | |
| Star Lady Fitness | |
| Payroll | |
| Planet Fitness | |
| Star Lady Fitness | |
Training & Support |
|
| Training | |
| Planet Fitness | * Available at headquarters: 2 weeks * At franchisee's location: as needed |
| Star Lady Fitness | At franchisee's location: 3-4 days |
| Support | |
| Planet Fitness | * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives |
| Star Lady Fitness | |
| Marketing | |
| Planet Fitness | * Co-op advertising * Ad slicks * Regional advertising |
| Star Lady Fitness | |
| Operations | |
| Planet Fitness | * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) |
| Star Lady Fitness | * 0% of all franchisees own more than one unit * Number of employees needed to run franchised unit: 2 - 2 * Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
|
| US Expansion | |
| Planet Fitness | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming |
| Star Lady Fitness | |
| Canada Expansion | |
| Planet Fitness | |
| Star Lady Fitness | |
| International Expansion | |
| Planet Fitness | |
| Star Lady Fitness | |