Start-Up Costs and Fees |
||
| Planet Fitness | Soldierfit | |
| Investment | 968100 - 4113000 | 144950 - 305495 |
| Franchise Fee | ||
| Royalty Fee | 7% of Gross Membership Fees | 7% |
| Advertising Fee | 9% | |
| Year Founded | 1992 | 2007 |
| Year Franchised | 2003 | 2015 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Planet Fitness | Soldierfit | |
| Experience | Prior experience in the fitness industry may be helpful, but is not a requirement. The ideal candidate will have an interest in fitness and the desire to help people in their communities to get fit. We also prefer franchise owners who will be directly involved in the full-time operations and growth of their Soldierfit franchises. In turn, we'll provide the support franchisees need to run their businesses. We do, of course, also expect that franchisees have the right amount of capital to invest in the business. | |
Financing Options |
||
| Planet Fitness | Soldierfit | |
| Franchise Fees | No | |
| Start-up Costs | No | |
| Equipment | No | |
| Inventory | No | |
| Receivables | No | |
| Payroll | No | |
Training & Support |
||
| Planet Fitness | Soldierfit | |
| Training | * Available at headquarters: 2 weeks * At franchisee's location: as needed | We provide comprehensive training in critical areas, including business management, sales and member retention, fitness training programs, equipment purchasing and usage, hiring and retaining staff, marketing and promotional activities, and much more. |
| Support | * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives | Our highly skilled and experienced corporate team is fully committed to helping you build and boost your business. And we will be available to you via phone, text, or email to answer your questions, troubleshoot, or discuss your business' progress and future. And of course we will conduct periodic visits to provide ongoing advice and counsel to help you continue to grow your business the Soldierfit way. |
| Marketing | * Co-op advertising * Ad slicks * Regional advertising | You'll get our expert guidance with advertising, promotions, social media and more. Our corporate website helps drive business to your local franchise 24/7. Plus, you'll benefit from combined franchisee dollars in our system-wide marketing fund. |
| Operations | * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) | |
Expansion Plans |
||
| Planet Fitness | Soldierfit | |
| US Expansion | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming | |
| Canada Expansion | ||
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Planet Fitness | |
| Soldierfit | |
| Franchise Fee | |
| Planet Fitness | |
| Soldierfit | |
| Royalty Fee | |
| Planet Fitness | 7% of Gross Membership Fees |
| Soldierfit | 7% |
| Advertising Fee | |
| Planet Fitness | 9% |
| Soldierfit | |
| Year Founded | |
| Planet Fitness | 1992 |
| Soldierfit | 2007 |
| Year Franchised | |
| Planet Fitness | 2003 |
| Soldierfit | 2015 |
| Term Of Agreement | |
| Planet Fitness | 10 years |
| Soldierfit | |
| Renewal Fee | |
| Planet Fitness | |
| Soldierfit | |
Business Experience Requirements |
|
| Experience | |
| Planet Fitness | |
| Soldierfit | Prior experience in the fitness industry may be helpful, but is not a requirement. The ideal candidate will have an interest in fitness and the desire to help people in their communities to get fit. We also prefer franchise owners who will be directly involved in the full-time operations and growth of their Soldierfit franchises. In turn, we'll provide the support franchisees need to run their businesses. We do, of course, also expect that franchisees have the right amount of capital to invest in the business. |
Financing Options |
|
| Franchise Fees | |
| Planet Fitness | No |
| Soldierfit | No |
| Start-up Costs | |
| Planet Fitness | |
| Soldierfit | |
| Equipment | |
| Planet Fitness} | |
| Soldierfit | |
| Inventory | |
| Planet Fitness | |
| Soldierfit | |
| Receivables | |
| Planet Fitness | |
| Soldierfit | |
| Payroll | |
| Planet Fitness | |
| Soldierfit | |
Training & Support |
|
| Training | |
| Planet Fitness | * Available at headquarters: 2 weeks * At franchisee's location: as needed |
| Soldierfit | We provide comprehensive training in critical areas, including business management, sales and member retention, fitness training programs, equipment purchasing and usage, hiring and retaining staff, marketing and promotional activities, and much more. |
| Support | |
| Planet Fitness | * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives |
| Soldierfit | Our highly skilled and experienced corporate team is fully committed to helping you build and boost your business. And we will be available to you via phone, text, or email to answer your questions, troubleshoot, or discuss your business' progress and future. And of course we will conduct periodic visits to provide ongoing advice and counsel to help you continue to grow your business the Soldierfit way. |
| Marketing | |
| Planet Fitness | * Co-op advertising * Ad slicks * Regional advertising |
| Soldierfit | You'll get our expert guidance with advertising, promotions, social media and more. Our corporate website helps drive business to your local franchise 24/7. Plus, you'll benefit from combined franchisee dollars in our system-wide marketing fund. |
| Operations | |
| Planet Fitness | * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) |
| Soldierfit | |
Expansion Plans |
|
| US Expansion | |
| Planet Fitness | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming |
| Soldierfit | |
| Canada Expansion | |
| Planet Fitness | |
| Soldierfit | |
| International Expansion | |
| Planet Fitness | |
| Soldierfit | |