Start-Up Costs and Fees |
||
| Planet Fitness | Slender Lady | |
| Investment | 968100 - 4113000 | 50000 - 50000 |
| Franchise Fee | 0 | |
| Royalty Fee | 7% of Gross Membership Fees | $395/495/mo. |
| Advertising Fee | 9% | |
| Year Founded | 1992 | 1996 |
| Year Franchised | 2003 | 1997 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Planet Fitness | Slender Lady | |
| Experience | ||
Financing Options |
||
| Planet Fitness | Slender Lady | |
| Franchise Fees | No | Yes |
| Start-up Costs | No | No |
| Equipment | No | No |
| Inventory | No | No |
| Receivables | No | No |
| Payroll | No | No |
Training & Support |
||
| Planet Fitness | Slender Lady | |
| Training | * Available at headquarters: 2 weeks * At franchisee's location: as needed | |
| Support | * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
| Marketing | * Co-op advertising * Ad slicks * Regional advertising | Co-op advertising, Ad slicks, National media, Regional advertising |
| Operations | * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) | 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) |
Expansion Plans |
||
| Planet Fitness | Slender Lady | |
| US Expansion | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming | |
| Canada Expansion | ||
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Planet Fitness | |
| Slender Lady | |
| Franchise Fee | |
| Planet Fitness | |
| Slender Lady | |
| Royalty Fee | |
| Planet Fitness | 7% of Gross Membership Fees |
| Slender Lady | $395/495/mo. |
| Advertising Fee | |
| Planet Fitness | 9% |
| Slender Lady | |
| Year Founded | |
| Planet Fitness | 1992 |
| Slender Lady | 1996 |
| Year Franchised | |
| Planet Fitness | 2003 |
| Slender Lady | 1997 |
| Term Of Agreement | |
| Planet Fitness | 10 years |
| Slender Lady | 7 years |
| Renewal Fee | |
| Planet Fitness | |
| Slender Lady | |
Business Experience Requirements |
|
| Experience | |
| Planet Fitness | |
| Slender Lady | |
Financing Options |
|
| Franchise Fees | |
| Planet Fitness | No |
| Slender Lady | No |
| Start-up Costs | |
| Planet Fitness | |
| Slender Lady | |
| Equipment | |
| Planet Fitness} | |
| Slender Lady | |
| Inventory | |
| Planet Fitness | |
| Slender Lady | |
| Receivables | |
| Planet Fitness | |
| Slender Lady | |
| Payroll | |
| Planet Fitness | |
| Slender Lady | |
Training & Support |
|
| Training | |
| Planet Fitness | * Available at headquarters: 2 weeks * At franchisee's location: as needed |
| Slender Lady | |
| Support | |
| Planet Fitness | * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives |
| Slender Lady | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
| Marketing | |
| Planet Fitness | * Co-op advertising * Ad slicks * Regional advertising |
| Slender Lady | Co-op advertising, Ad slicks, National media, Regional advertising |
| Operations | |
| Planet Fitness | * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) |
| Slender Lady | 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) |
Expansion Plans |
|
| US Expansion | |
| Planet Fitness | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming |
| Slender Lady | |
| Canada Expansion | |
| Planet Fitness | |
| Slender Lady | |
| International Expansion | |
| Planet Fitness | |
| Slender Lady | |