Start-Up Costs and Fees |
||
| Planet Fitness | Lady of America | |
| Investment | 968100 - 4113000 | 187000 - 452000 |
| Franchise Fee | ||
| Royalty Fee | 7% of Gross Membership Fees | |
| Advertising Fee | 9% | |
| Year Founded | 1992 | 0 |
| Year Franchised | 2003 | 0 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Planet Fitness | Lady of America | |
| Experience | ||
Financing Options |
||
| Planet Fitness | Lady of America | |
| Franchise Fees | No | |
| Start-up Costs | No | |
| Equipment | No | |
| Inventory | No | |
| Receivables | No | |
| Payroll | No | |
Training & Support |
||
| Planet Fitness | Lady of America | |
| Training | * Available at headquarters: 2 weeks * At franchisee's location: as needed | |
| Support | * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives | |
| Marketing | * Co-op advertising * Ad slicks * Regional advertising | |
| Operations | * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) | |
Expansion Plans |
||
| Planet Fitness | Lady of America | |
| US Expansion | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming | |
| Canada Expansion | 0 | |
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Planet Fitness | |
| Lady of America | |
| Franchise Fee | |
| Planet Fitness | |
| Lady of America | |
| Royalty Fee | |
| Planet Fitness | 7% of Gross Membership Fees |
| Lady of America | |
| Advertising Fee | |
| Planet Fitness | 9% |
| Lady of America | |
| Year Founded | |
| Planet Fitness | 1992 |
| Lady of America | 0 |
| Year Franchised | |
| Planet Fitness | 2003 |
| Lady of America | 0 |
| Term Of Agreement | |
| Planet Fitness | 10 years |
| Lady of America | |
| Renewal Fee | |
| Planet Fitness | |
| Lady of America | |
Business Experience Requirements |
|
| Experience | |
| Planet Fitness | |
| Lady of America | |
Financing Options |
|
| Franchise Fees | |
| Planet Fitness | No |
| Lady of America | No |
| Start-up Costs | |
| Planet Fitness | |
| Lady of America | |
| Equipment | |
| Planet Fitness} | |
| Lady of America | |
| Inventory | |
| Planet Fitness | |
| Lady of America | |
| Receivables | |
| Planet Fitness | |
| Lady of America | |
| Payroll | |
| Planet Fitness | |
| Lady of America | |
Training & Support |
|
| Training | |
| Planet Fitness | * Available at headquarters: 2 weeks * At franchisee's location: as needed |
| Lady of America | |
| Support | |
| Planet Fitness | * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives |
| Lady of America | |
| Marketing | |
| Planet Fitness | * Co-op advertising * Ad slicks * Regional advertising |
| Lady of America | |
| Operations | |
| Planet Fitness | * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) |
| Lady of America | |
Expansion Plans |
|
| US Expansion | |
| Planet Fitness | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming |
| Lady of America | |
| Canada Expansion | |
| Planet Fitness | |
| Lady of America | 0 |
| International Expansion | |
| Planet Fitness | |
| Lady of America | |