Start-Up Costs and Fees |
||
| Planet Fitness | Ladies Workout Express | |
| Investment | 968100 - 4113000 | 53000 - 120000 |
| Franchise Fee | ||
| Royalty Fee | 7% of Gross Membership Fees | |
| Advertising Fee | 9% | |
| Year Founded | 1992 | 1989 |
| Year Franchised | 2003 | 1996 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Planet Fitness | Ladies Workout Express | |
| Experience | ||
Financing Options |
||
| Planet Fitness | Ladies Workout Express | |
| Franchise Fees | No | |
| Start-up Costs | No | |
| Equipment | No | |
| Inventory | No | |
| Receivables | No | |
| Payroll | No | |
Training & Support |
||
| Planet Fitness | Ladies Workout Express | |
| Training | * Available at headquarters: 2 weeks * At franchisee's location: as needed | |
| Support | * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives | |
| Marketing | * Co-op advertising * Ad slicks * Regional advertising | |
| Operations | * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) | |
Expansion Plans |
||
| Planet Fitness | Ladies Workout Express | |
| US Expansion | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming | |
| Canada Expansion | 0 | |
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Planet Fitness | |
| Ladies Workout Express | |
| Franchise Fee | |
| Planet Fitness | |
| Ladies Workout Express | |
| Royalty Fee | |
| Planet Fitness | 7% of Gross Membership Fees |
| Ladies Workout Express | |
| Advertising Fee | |
| Planet Fitness | 9% |
| Ladies Workout Express | |
| Year Founded | |
| Planet Fitness | 1992 |
| Ladies Workout Express | 1989 |
| Year Franchised | |
| Planet Fitness | 2003 |
| Ladies Workout Express | 1996 |
| Term Of Agreement | |
| Planet Fitness | 10 years |
| Ladies Workout Express | |
| Renewal Fee | |
| Planet Fitness | |
| Ladies Workout Express | |
Business Experience Requirements |
|
| Experience | |
| Planet Fitness | |
| Ladies Workout Express | |
Financing Options |
|
| Franchise Fees | |
| Planet Fitness | No |
| Ladies Workout Express | No |
| Start-up Costs | |
| Planet Fitness | |
| Ladies Workout Express | |
| Equipment | |
| Planet Fitness} | |
| Ladies Workout Express | |
| Inventory | |
| Planet Fitness | |
| Ladies Workout Express | |
| Receivables | |
| Planet Fitness | |
| Ladies Workout Express | |
| Payroll | |
| Planet Fitness | |
| Ladies Workout Express | |
Training & Support |
|
| Training | |
| Planet Fitness | * Available at headquarters: 2 weeks * At franchisee's location: as needed |
| Ladies Workout Express | |
| Support | |
| Planet Fitness | * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives |
| Ladies Workout Express | |
| Marketing | |
| Planet Fitness | * Co-op advertising * Ad slicks * Regional advertising |
| Ladies Workout Express | |
| Operations | |
| Planet Fitness | * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) |
| Ladies Workout Express | |
Expansion Plans |
|
| US Expansion | |
| Planet Fitness | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming |
| Ladies Workout Express | |
| Canada Expansion | |
| Planet Fitness | |
| Ladies Workout Express | 0 |
| International Expansion | |
| Planet Fitness | |
| Ladies Workout Express | |