Planet Fitness vs HOTWORX Studio Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Planet Fitness vs HOTWORX Studio including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Planet Fitness HOTWORX Studio
Investment 968100 - 4113000 188070 - 351885
Franchise Fee
Royalty Fee 7% of Gross Membership Fees $550/mo.
Advertising Fee 9%
Year Founded 1992 2016
Year Franchised 2003 2017
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Planet Fitness HOTWORX Studio
Experience

Financing Options

  Planet Fitness HOTWORX Studio
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support

  Planet Fitness HOTWORX Studio
Training * Available at headquarters: 2 weeks * At franchisee's location: as needed
Support * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives
Marketing * Co-op advertising * Ad slicks * Regional advertising
Operations * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

Expansion Plans

  Planet Fitness HOTWORX Studio
US Expansion Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
Planet Fitness
HOTWORX Studio
Franchise Fee
Planet Fitness
HOTWORX Studio
Royalty Fee
Planet Fitness 7% of Gross Membership Fees
HOTWORX Studio $550/mo.
Advertising Fee
Planet Fitness 9%
HOTWORX Studio
Year Founded
Planet Fitness 1992
HOTWORX Studio 2016
Year Franchised
Planet Fitness 2003
HOTWORX Studio 2017
Term Of Agreement
Planet Fitness 10 years
HOTWORX Studio
Renewal Fee
Planet Fitness
HOTWORX Studio


Business Experience Requirements

Experience
Planet Fitness
HOTWORX Studio

Financing Options

 
Franchise Fees
Planet Fitness No
HOTWORX Studio No
Start-up Costs
Planet Fitness
HOTWORX Studio
Equipment
Planet Fitness}
HOTWORX Studio
Inventory
Planet Fitness
HOTWORX Studio
Receivables
Planet Fitness
HOTWORX Studio
Payroll
Planet Fitness
HOTWORX Studio

Training & Support

Training
Planet Fitness * Available at headquarters: 2 weeks * At franchisee's location: as needed
HOTWORX Studio
Support
Planet Fitness * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives
HOTWORX Studio
Marketing
Planet Fitness * Co-op advertising * Ad slicks * Regional advertising
HOTWORX Studio
Operations
Planet Fitness * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)
HOTWORX Studio

Expansion Plans

US Expansion
Planet Fitness Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
HOTWORX Studio Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
Planet Fitness
HOTWORX Studio
International Expansion
Planet Fitness
HOTWORX Studio