Start-Up Costs and Fees |
||
| Planet Fitness | Hard Exercise Works | |
| Investment | 968100 - 4113000 | 136273 - 486897 |
| Franchise Fee | ||
| Royalty Fee | 7% of Gross Membership Fees | |
| Advertising Fee | 9% | |
| Year Founded | 1992 | 2011 |
| Year Franchised | 2003 | 2011 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Planet Fitness | Hard Exercise Works | |
| Experience | ||
Financing Options |
||
| Planet Fitness | Hard Exercise Works | |
| Franchise Fees | No | |
| Start-up Costs | No | |
| Equipment | No | |
| Inventory | No | |
| Receivables | No | |
| Payroll | No | |
Training & Support |
||
| Planet Fitness | Hard Exercise Works | |
| Training | * Available at headquarters: 2 weeks * At franchisee's location: as needed | |
| Support | * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives | |
| Marketing | * Co-op advertising * Ad slicks * Regional advertising | |
| Operations | * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) | |
Expansion Plans |
||
| Planet Fitness | Hard Exercise Works | |
| US Expansion | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming |
| Canada Expansion | ||
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Planet Fitness | |
| Hard Exercise Works | |
| Franchise Fee | |
| Planet Fitness | |
| Hard Exercise Works | |
| Royalty Fee | |
| Planet Fitness | 7% of Gross Membership Fees |
| Hard Exercise Works | |
| Advertising Fee | |
| Planet Fitness | 9% |
| Hard Exercise Works | |
| Year Founded | |
| Planet Fitness | 1992 |
| Hard Exercise Works | 2011 |
| Year Franchised | |
| Planet Fitness | 2003 |
| Hard Exercise Works | 2011 |
| Term Of Agreement | |
| Planet Fitness | 10 years |
| Hard Exercise Works | |
| Renewal Fee | |
| Planet Fitness | |
| Hard Exercise Works | |
Business Experience Requirements |
|
| Experience | |
| Planet Fitness | |
| Hard Exercise Works | |
Financing Options |
|
| Franchise Fees | |
| Planet Fitness | No |
| Hard Exercise Works | No |
| Start-up Costs | |
| Planet Fitness | |
| Hard Exercise Works | |
| Equipment | |
| Planet Fitness} | |
| Hard Exercise Works | |
| Inventory | |
| Planet Fitness | |
| Hard Exercise Works | |
| Receivables | |
| Planet Fitness | |
| Hard Exercise Works | |
| Payroll | |
| Planet Fitness | |
| Hard Exercise Works | |
Training & Support |
|
| Training | |
| Planet Fitness | * Available at headquarters: 2 weeks * At franchisee's location: as needed |
| Hard Exercise Works | |
| Support | |
| Planet Fitness | * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives |
| Hard Exercise Works | |
| Marketing | |
| Planet Fitness | * Co-op advertising * Ad slicks * Regional advertising |
| Hard Exercise Works | |
| Operations | |
| Planet Fitness | * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) |
| Hard Exercise Works | |
Expansion Plans |
|
| US Expansion | |
| Planet Fitness | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming |
| Hard Exercise Works | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming |
| Canada Expansion | |
| Planet Fitness | |
| Hard Exercise Works | |
| International Expansion | |
| Planet Fitness | |
| Hard Exercise Works | |