Start-Up Costs and Fees |
||
| Penn Station East Coast Subs | Shirley's Gourmet Popcorn | |
| Investment | 383844 - 613764 | 160500 - 442500 |
| Franchise Fee | ||
| Royalty Fee | to8% | 6% |
| Advertising Fee | 2-3% | 1-2% |
| Year Founded | 1985 | 2009 |
| Year Franchised | 1988 | 2013 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Penn Station East Coast Subs | Shirley's Gourmet Popcorn | |
| Experience | ||
Financing Options |
||
| Penn Station East Coast Subs | Shirley's Gourmet Popcorn | |
| Franchise Fees | No | |
| Start-up Costs | No | |
| Equipment | No | |
| Inventory | No | |
| Receivables | No | |
| Payroll | No | |
Training & Support |
||
| Penn Station East Coast Subs | Shirley's Gourmet Popcorn | |
| Training | On-The-Job Training: 202-299 hours Classroom Training: 25-33 hours | o Two Full Weeks of pre-opening training at our corporate support center o One Full Week of training at your location. o Training on our proprietary recipes, production methods, and packaging. o A detailed operations manual to help guide your day-to-day operations. |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | o Help in locating and setting up your popcorn shop franchise location, whether a kiosk or small storefront. o Local advertising and marketing assistance, including print and online materials, gift cards and customer-loyalty programs, plus social media, email promotions, community networking guidance and more. o Established supplier relationships with approved vendors. o A customized point-of-sale computer system, to guide efficient daily operations and reporting functions. o Ongoing support including remote support, refresher training, and periodic field visits from the corporate team. |
| Marketing | Co-op Advertising National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | |
| Operations | Absentee Ownership Allowed Number of Employees Required to Run: 15 | o Stand-alone stores o In-line stores o Kiosks o Multiple revenue streams: retail, fundraisers, corporate gifting, weddings, web o Owner operators preferred o 1 2 employees |
Expansion Plans |
||
| Penn Station East Coast Subs | Shirley's Gourmet Popcorn | |
| US Expansion | Indiana, Michigan, Ohio | |
| Canada Expansion | 0 | |
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Penn Station East Coast Subs | |
| Shirley's Gourmet Popcorn | |
| Franchise Fee | |
| Penn Station East Coast Subs | |
| Shirley's Gourmet Popcorn | |
| Royalty Fee | |
| Penn Station East Coast Subs | to8% |
| Shirley's Gourmet Popcorn | 6% |
| Advertising Fee | |
| Penn Station East Coast Subs | 2-3% |
| Shirley's Gourmet Popcorn | 1-2% |
| Year Founded | |
| Penn Station East Coast Subs | 1985 |
| Shirley's Gourmet Popcorn | 2009 |
| Year Franchised | |
| Penn Station East Coast Subs | 1988 |
| Shirley's Gourmet Popcorn | 2013 |
| Term Of Agreement | |
| Penn Station East Coast Subs | 5 years |
| Shirley's Gourmet Popcorn | |
| Renewal Fee | |
| Penn Station East Coast Subs | $2,500 |
| Shirley's Gourmet Popcorn | |
Business Experience Requirements |
|
| Experience | |
| Penn Station East Coast Subs | |
| Shirley's Gourmet Popcorn | |
Financing Options |
|
| Franchise Fees | |
| Penn Station East Coast Subs | No |
| Shirley's Gourmet Popcorn | No |
| Start-up Costs | |
| Penn Station East Coast Subs | |
| Shirley's Gourmet Popcorn | |
| Equipment | |
| Penn Station East Coast Subs} | |
| Shirley's Gourmet Popcorn | |
| Inventory | |
| Penn Station East Coast Subs | |
| Shirley's Gourmet Popcorn | |
| Receivables | |
| Penn Station East Coast Subs | |
| Shirley's Gourmet Popcorn | |
| Payroll | |
| Penn Station East Coast Subs | |
| Shirley's Gourmet Popcorn | |
Training & Support |
|
| Training | |
| Penn Station East Coast Subs | On-The-Job Training: 202-299 hours Classroom Training: 25-33 hours |
| Shirley's Gourmet Popcorn | o Two Full Weeks of pre-opening training at our corporate support center o One Full Week of training at your location. o Training on our proprietary recipes, production methods, and packaging. o A detailed operations manual to help guide your day-to-day operations. |
| Support | |
| Penn Station East Coast Subs | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Shirley's Gourmet Popcorn | o Help in locating and setting up your popcorn shop franchise location, whether a kiosk or small storefront. o Local advertising and marketing assistance, including print and online materials, gift cards and customer-loyalty programs, plus social media, email promotions, community networking guidance and more. o Established supplier relationships with approved vendors. o A customized point-of-sale computer system, to guide efficient daily operations and reporting functions. o Ongoing support including remote support, refresher training, and periodic field visits from the corporate team. |
| Marketing | |
| Penn Station East Coast Subs | Co-op Advertising National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Shirley's Gourmet Popcorn | |
| Operations | |
| Penn Station East Coast Subs | Absentee Ownership Allowed Number of Employees Required to Run: 15 |
| Shirley's Gourmet Popcorn | o Stand-alone stores o In-line stores o Kiosks o Multiple revenue streams: retail, fundraisers, corporate gifting, weddings, web o Owner operators preferred o 1 2 employees |
Expansion Plans |
|
| US Expansion | |
| Penn Station East Coast Subs | |
| Shirley's Gourmet Popcorn | Indiana, Michigan, Ohio |
| Canada Expansion | |
| Penn Station East Coast Subs | 0 |
| Shirley's Gourmet Popcorn | |
| International Expansion | |
| Penn Station East Coast Subs | |
| Shirley's Gourmet Popcorn | |