Once Upon A Child vs EncouraGym Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Once Upon A Child vs EncouraGym including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
  Once Upon A Child EncouraGym
Investment 254700 - 396600 25600 - 69400
Franchise Fee 0 0
Royalty Fee 5% 6%
Advertising Fee $1K/yr.
Year Founded 1984 2001
Year Franchised 1992 2004
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements
  Once Upon A Child EncouraGym
Experience General business experience Marketing skills General business experience Marketing skills Desire to work with children

Financing Options
  Once Upon A Child EncouraGym
 
Franchise Fees No Yes
Start-up Costs No No
Equipment No No
Inventory No No
Receivables No No
Payroll No No

Training & Support
  Once Upon A Child EncouraGym
Training On-The-Job Training: 24 hours Classroom Training: 55 hours
Support Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app Ad slicks
Operations Number of Employees Required to Run: 3 - 5 0% of all franchisees own more than one unit Number of employees needed to run franchised unit: 4 - 8 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

Expansion Plans
  Once Upon A Child EncouraGym
US Expansion Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming Alaska, Alabama, Arkansas, Arizona, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Pennsylvania, South Carolina, Tennessee, Texas, Utah, West Virginia, Wyoming,
Canada Expansion Nationwide, Alberta, British Columbia, Manitoba, New Brunswick, Newfoundland, Northwest Territories, Nova Scotia, Nunavut, Ontario, Prince Edward Island, Quebec, Saskatchewan, Yukon Territory
International Expansion Canada,

Start-Up Costs and Fees Mobile
Investment
Once Upon A Child
EncouraGym
Franchise Fee
Once Upon A Child
EncouraGym
Royalty Fee
Once Upon A Child 5%
EncouraGym 6%
Advertising Fee
Once Upon A Child $1K/yr.
EncouraGym
Year Founded
Once Upon A Child 1984
EncouraGym 2001
Year Franchised
Once Upon A Child 1992
EncouraGym 2004
Term Of Agreement
Once Upon A Child 10 years
EncouraGym 5 years
Renewal Fee
Once Upon A Child $5K
EncouraGym 10% of current franchise fee


Business Experience Requirements
Experience
Once Upon A Child General business experience Marketing skills
EncouraGym General business experience Marketing skills Desire to work with children

Financing Options
 
Franchise Fees
Once Upon A Child No
EncouraGym No
Start-up Costs
Once Upon A Child
EncouraGym
Equipment
Once Upon A Child}
EncouraGym
Inventory
Once Upon A Child
EncouraGym
Receivables
Once Upon A Child
EncouraGym
Payroll
Once Upon A Child
EncouraGym

Training & Support
Training
Once Upon A Child On-The-Job Training: 24 hours Classroom Training: 55 hours
EncouraGym
Support
Once Upon A Child Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
EncouraGym Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing
Once Upon A Child Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
EncouraGym Ad slicks
Operations
Once Upon A Child Number of Employees Required to Run: 3 - 5
EncouraGym 0% of all franchisees own more than one unit Number of employees needed to run franchised unit: 4 - 8 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

Expansion Plans
US Expansion
Once Upon A Child Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
EncouraGym Alaska, Alabama, Arkansas, Arizona, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Pennsylvania, South Carolina, Tennessee, Texas, Utah, West Virginia, Wyoming,
Canada Expansion
Once Upon A Child Nationwide, Alberta, British Columbia, Manitoba, New Brunswick, Newfoundland, Northwest Territories, Nova Scotia, Nunavut, Ontario, Prince Edward Island, Quebec, Saskatchewan, Yukon Territory
EncouraGym
International Expansion
Once Upon A Child Canada,
EncouraGym