O'Naturals vs KnowFat! Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of O'Naturals vs KnowFat! including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  O'Naturals KnowFat!
Investment 764000 - 1000000 488500 - 647000
Franchise Fee
Royalty Fee 5% 5%
Advertising Fee 1.5- 2.5%
Year Founded 1998 0
Year Franchised 2005 0
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  O'Naturals KnowFat!
Experience

Financing Options

  O'Naturals KnowFat!
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support

  O'Naturals KnowFat!
Training * Available at headquarters: 6 weeks * At franchisee's location: Up to 5 days KnowFat! offers all of our franchisees a comprehensive training program at the KnowFat! KnowLedge Center. This program includes a mix of classroom, test kitchen, and live, hands-on store training for 3 people in your organization, one of whom must be your store manager. Our field training team will assist in the opening of each store.
Support
Marketing KnowFat! offers its franchisees a number of turnkey opening and ongoing marketing programs that will bring customers in the door. In addition, KnowFat! provides materials and promotions that are available through our graphics standards manual and marketing promotions manual available online as well as in hard copy. KnowFat! is also building a state-of-the-art loyalty program for franchisees to understand customer behavior and create tailored marketing programs. KnowFat! will also help franchisees track purchasing and analyze customer shopping data.
Operations * Number of employees needed to run franchised unit: 10 - 25 * Absentee ownership of franchise is allowed.

Expansion Plans

  O'Naturals KnowFat!
US Expansion Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
O'Naturals
KnowFat!
Franchise Fee
O'Naturals
KnowFat!
Royalty Fee
O'Naturals 5%
KnowFat! 5%
Advertising Fee
O'Naturals
KnowFat! 1.5- 2.5%
Year Founded
O'Naturals 1998
KnowFat! 0
Year Franchised
O'Naturals 2005
KnowFat! 0
Term Of Agreement
O'Naturals 15 years
KnowFat!
Renewal Fee
O'Naturals 50% of current franchise fee
KnowFat!


Business Experience Requirements

Experience
O'Naturals
KnowFat!

Financing Options

 
Franchise Fees
O'Naturals No
KnowFat! No
Start-up Costs
O'Naturals
KnowFat!
Equipment
O'Naturals}
KnowFat!
Inventory
O'Naturals
KnowFat!
Receivables
O'Naturals
KnowFat!
Payroll
O'Naturals
KnowFat!

Training & Support

Training
O'Naturals * Available at headquarters: 6 weeks * At franchisee's location: Up to 5 days
KnowFat! KnowFat! offers all of our franchisees a comprehensive training program at the KnowFat! KnowLedge Center. This program includes a mix of classroom, test kitchen, and live, hands-on store training for 3 people in your organization, one of whom must be your store manager. Our field training team will assist in the opening of each store.
Support
O'Naturals
KnowFat!
Marketing
O'Naturals
KnowFat! KnowFat! offers its franchisees a number of turnkey opening and ongoing marketing programs that will bring customers in the door. In addition, KnowFat! provides materials and promotions that are available through our graphics standards manual and marketing promotions manual available online as well as in hard copy. KnowFat! is also building a state-of-the-art loyalty program for franchisees to understand customer behavior and create tailored marketing programs. KnowFat! will also help franchisees track purchasing and analyze customer shopping data.
Operations
O'Naturals * Number of employees needed to run franchised unit: 10 - 25 * Absentee ownership of franchise is allowed.
KnowFat!

Expansion Plans

US Expansion
O'Naturals Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
KnowFat!
Canada Expansion
O'Naturals
KnowFat!
International Expansion
O'Naturals
KnowFat!