Midas vs ATL Motor Mate Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Midas vs ATL Motor Mate including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Midas ATL Motor Mate
Investment 198650 - 539512 125000 - 125000
Franchise Fee 0
Royalty Fee 10%
Advertising Fee included
Year Founded 1956 1985
Year Franchised 1956 1986
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Midas ATL Motor Mate
Experience General business experience Financially capable

Financing Options

  Midas ATL Motor Mate
 
Franchise Fees No Yes
Start-up Costs No Yes
Equipment No Yes
Inventory No Yes
Receivables No Yes
Payroll No Yes

Training & Support

  Midas ATL Motor Mate
Training
Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing Co-op advertising, Ad slicks, National media, Regional advertising
Operations 50% of all franchisees own more than one unit Number of employees required to operate - 9 Absentee ownership of franchise is NOT allowed.

Expansion Plans

  Midas ATL Motor Mate
US Expansion
Canada Expansion 0
International Expansion Canada,

Start-Up Costs and Fees Mobile

Investment
Midas
ATL Motor Mate
Franchise Fee
Midas
ATL Motor Mate
Royalty Fee
Midas 10%
ATL Motor Mate
Advertising Fee
Midas included
ATL Motor Mate
Year Founded
Midas 1956
ATL Motor Mate 1985
Year Franchised
Midas 1956
ATL Motor Mate 1986
Term Of Agreement
Midas 20 years
ATL Motor Mate
Renewal Fee
Midas 50% of franchise fee
ATL Motor Mate


Business Experience Requirements

Experience
Midas General business experience Financially capable
ATL Motor Mate

Financing Options

 
Franchise Fees
Midas No
ATL Motor Mate No
Start-up Costs
Midas
ATL Motor Mate
Equipment
Midas}
ATL Motor Mate
Inventory
Midas
ATL Motor Mate
Receivables
Midas
ATL Motor Mate
Payroll
Midas
ATL Motor Mate

Training & Support

Training
Midas
ATL Motor Mate
Support
Midas Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
ATL Motor Mate
Marketing
Midas Co-op advertising, Ad slicks, National media, Regional advertising
ATL Motor Mate
Operations
Midas 50% of all franchisees own more than one unit Number of employees required to operate - 9 Absentee ownership of franchise is NOT allowed.
ATL Motor Mate

Expansion Plans

US Expansion
Midas
ATL Motor Mate
Canada Expansion
Midas
ATL Motor Mate 0
International Expansion
Midas Canada,
ATL Motor Mate