Start-Up Costs and Fees |
||
| Microtel Inns & Suites | Home2 Suites | |
| Investment | 5709119 - 6799356 | 9102300 - 17456500 |
| Franchise Fee | ||
| Royalty Fee | 6% | 5% |
| Advertising Fee | 2% | 3.50% |
| Year Founded | 1987 | 2008 |
| Year Franchised | 1988 | 2009 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Microtel Inns & Suites | Home2 Suites | |
| Experience | General business experience | |
Financing Options |
||
| Microtel Inns & Suites | Home2 Suites | |
| Franchise Fees | No | |
| Start-up Costs | No | |
| Equipment | No | |
| Inventory | No | |
| Receivables | No | |
| Payroll | No | |
Training & Support |
||
| Microtel Inns & Suites | Home2 Suites | |
| Training | On-The-Job Training: 1 hour Classroom Training: Varies | |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations | 30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 - 20 Absentee ownership of franchise is allowed. | Number of Employees Required to Run: 30 |
Expansion Plans |
||
| Microtel Inns & Suites | Home2 Suites | |
| US Expansion | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming | |
| Canada Expansion | 0 | Nationwide, Alberta, British Columbia, Manitoba, New Brunswick, Newfoundland, Northwest Territories, Nova Scotia, Nunavut, Ontario, Prince Edward Island, Quebec, Saskatchewan, Yukon Territory |
| International Expansion | Worldwide, |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Microtel Inns & Suites | |
| Home2 Suites | |
| Franchise Fee | |
| Microtel Inns & Suites | |
| Home2 Suites | |
| Royalty Fee | |
| Microtel Inns & Suites | 6% |
| Home2 Suites | 5% |
| Advertising Fee | |
| Microtel Inns & Suites | 2% |
| Home2 Suites | 3.50% |
| Year Founded | |
| Microtel Inns & Suites | 1987 |
| Home2 Suites | 2008 |
| Year Franchised | |
| Microtel Inns & Suites | 1988 |
| Home2 Suites | 2009 |
| Term Of Agreement | |
| Microtel Inns & Suites | 20 years |
| Home2 Suites | 22 years |
| Renewal Fee | |
| Microtel Inns & Suites | 50% of current franchise fee |
| Home2 Suites | Same as initial fee |
Business Experience Requirements |
|
| Experience | |
| Microtel Inns & Suites | General business experience |
| Home2 Suites | |
Financing Options |
|
| Franchise Fees | |
| Microtel Inns & Suites | No |
| Home2 Suites | No |
| Start-up Costs | |
| Microtel Inns & Suites | |
| Home2 Suites | |
| Equipment | |
| Microtel Inns & Suites} | |
| Home2 Suites | |
| Inventory | |
| Microtel Inns & Suites | |
| Home2 Suites | |
| Receivables | |
| Microtel Inns & Suites | |
| Home2 Suites | |
| Payroll | |
| Microtel Inns & Suites | |
| Home2 Suites | |
Training & Support |
|
| Training | |
| Microtel Inns & Suites | |
| Home2 Suites | On-The-Job Training: 1 hour Classroom Training: Varies |
| Support | |
| Microtel Inns & Suites | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
| Home2 Suites | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform |
| Marketing | |
| Microtel Inns & Suites | Co-op advertising, Ad slicks, National media, Regional advertising |
| Home2 Suites | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations | |
| Microtel Inns & Suites | 30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 - 20 Absentee ownership of franchise is allowed. |
| Home2 Suites | Number of Employees Required to Run: 30 |
Expansion Plans |
|
| US Expansion | |
| Microtel Inns & Suites | |
| Home2 Suites | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming |
| Canada Expansion | |
| Microtel Inns & Suites | 0 |
| Home2 Suites | Nationwide, Alberta, British Columbia, Manitoba, New Brunswick, Newfoundland, Northwest Territories, Nova Scotia, Nunavut, Ontario, Prince Edward Island, Quebec, Saskatchewan, Yukon Territory |
| International Expansion | |
| Microtel Inns & Suites | |
| Home2 Suites | Worldwide, |