Marble Slab Creamery vs Herrell's Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Marble Slab Creamery vs Herrell's including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Marble Slab Creamery Herrell's
Investment 316085 - 409135 251000 - 367000
Franchise Fee 0
Royalty Fee 6% 6%
Advertising Fee 2%
Year Founded 1983 1973
Year Franchised 1984 1980
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Marble Slab Creamery Herrell's
Experience General business experience What we expect from a franchisee * A belief in the Herrell's Ice Cream product and system * Owner operation and interest in their community * Respect for employees * Franchisor respect and communication * Customer service that exceeds the norm (win that customer back every time they come into your store) * Cleanliness and neatness * Desire to succeed in one's own business

Financing Options

  Marble Slab Creamery Herrell's
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support

  Marble Slab Creamery Herrell's
Training On-The-Job Training: 24.5 hours Classroom Training: 32.5 hours During your training you will receive detailed instructions as well as hands-on experience making our award-winning ice cream, including thorough familiarization with all equipment.
Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection Since the proof of the ice cream is in the eating, Herrell's Ice Cream will provide you with our absolutely best tasting, richest and creamiest ice cream recipes which have been perfected applying years of experience. How and where to order your inventory of perishable ingredients and supplies is crucial. During your pre-opening days in preparation for your opening, our staff will assist you in contacting various suppliers and in placing your initial orders. Once you are in operation, a member of the franchise staff will visit you on a regular basis. Areas such as ice cream making, daily operations, expense analysis, staff evaluation and promotional ideas can be discussed. The Herrell's Ice Cream and Herrell's Development staff is very supportive and is always only a phone call or e-mail away.
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations 65% of all franchisees own more than one unit Number of employees needed to run franchised unit: 8 - 10 Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators)

Expansion Plans

  Marble Slab Creamery Herrell's
US Expansion Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia, Vermont, Wisconsin, West Virginia, Wyoming,
Canada Expansion
International Expansion Canada, Middle East, Mexico, Western Europe,

Start-Up Costs and Fees Mobile

Investment
Marble Slab Creamery
Herrell's
Franchise Fee
Marble Slab Creamery
Herrell's
Royalty Fee
Marble Slab Creamery 6%
Herrell's 6%
Advertising Fee
Marble Slab Creamery 2%
Herrell's
Year Founded
Marble Slab Creamery 1983
Herrell's 1973
Year Franchised
Marble Slab Creamery 1984
Herrell's 1980
Term Of Agreement
Marble Slab Creamery 10 years
Herrell's
Renewal Fee
Marble Slab Creamery 20% of current fee
Herrell's


Business Experience Requirements

Experience
Marble Slab Creamery General business experience
Herrell's What we expect from a franchisee * A belief in the Herrell's Ice Cream product and system * Owner operation and interest in their community * Respect for employees * Franchisor respect and communication * Customer service that exceeds the norm (win that customer back every time they come into your store) * Cleanliness and neatness * Desire to succeed in one's own business

Financing Options

 
Franchise Fees
Marble Slab Creamery No
Herrell's No
Start-up Costs
Marble Slab Creamery
Herrell's
Equipment
Marble Slab Creamery}
Herrell's
Inventory
Marble Slab Creamery
Herrell's
Receivables
Marble Slab Creamery
Herrell's
Payroll
Marble Slab Creamery
Herrell's

Training & Support

Training
Marble Slab Creamery On-The-Job Training: 24.5 hours Classroom Training: 32.5 hours
Herrell's During your training you will receive detailed instructions as well as hands-on experience making our award-winning ice cream, including thorough familiarization with all equipment.
Support
Marble Slab Creamery Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection
Herrell's Since the proof of the ice cream is in the eating, Herrell's Ice Cream will provide you with our absolutely best tasting, richest and creamiest ice cream recipes which have been perfected applying years of experience. How and where to order your inventory of perishable ingredients and supplies is crucial. During your pre-opening days in preparation for your opening, our staff will assist you in contacting various suppliers and in placing your initial orders. Once you are in operation, a member of the franchise staff will visit you on a regular basis. Areas such as ice cream making, daily operations, expense analysis, staff evaluation and promotional ideas can be discussed. The Herrell's Ice Cream and Herrell's Development staff is very supportive and is always only a phone call or e-mail away.
Marketing
Marble Slab Creamery Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Herrell's
Operations
Marble Slab Creamery 65% of all franchisees own more than one unit Number of employees needed to run franchised unit: 8 - 10 Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators)
Herrell's

Expansion Plans

US Expansion
Marble Slab Creamery Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia, Vermont, Wisconsin, West Virginia, Wyoming,
Herrell's
Canada Expansion
Marble Slab Creamery
Herrell's
International Expansion
Marble Slab Creamery Canada, Middle East, Mexico, Western Europe,
Herrell's