Jack in the Box vs The Counter Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Jack in the Box vs The Counter including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Jack in the Box The Counter
Investment 1651500 - 2638600 711133 - 1939750
Franchise Fee
Royalty Fee 5% 6%
Advertising Fee 5% 2%
Year Founded 1951 2003
Year Franchised 1982 2005
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Jack in the Box The Counter
Experience *Multi-unit restaurant operations experience *Minimum liquidity of $750,000 *Minimum net worth of $1.5 million *Ability to acquire and/or develop at least 5 restaurants *Operating partner is an equity partner and resides in the desired market

Financing Options

  Jack in the Box The Counter
 
Franchise Fees
Start-up Costs
Equipment
Inventory
Receivables
Payroll

Training & Support

  Jack in the Box The Counter
Training On-The-Job Training: 183 hours Classroom Training: 110 hours On-The-Job Training: 964 hours Classroom Training: 164 hours
Support Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform Newsletter Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations Absentee Ownership Allowed

Expansion Plans

  Jack in the Box The Counter
US Expansion
Canada Expansion 0 0
International Expansion

Start-Up Costs and Fees Mobile

Investment
Jack in the Box
The Counter
Franchise Fee
Jack in the Box
The Counter
Royalty Fee
Jack in the Box 5%
The Counter 6%
Advertising Fee
Jack in the Box 5%
The Counter 2%
Year Founded
Jack in the Box 1951
The Counter 2003
Year Franchised
Jack in the Box 1982
The Counter 2005
Term Of Agreement
Jack in the Box 20 years
The Counter
Renewal Fee
Jack in the Box 1,651,500 to $2,638,600
The Counter


Business Experience Requirements

Experience
Jack in the Box *Multi-unit restaurant operations experience *Minimum liquidity of $750,000 *Minimum net worth of $1.5 million *Ability to acquire and/or develop at least 5 restaurants *Operating partner is an equity partner and resides in the desired market
The Counter

Financing Options

 
Franchise Fees
Jack in the Box
The Counter
Start-up Costs
Jack in the Box
The Counter
Equipment
Jack in the Box}
The Counter
Inventory
Jack in the Box
The Counter
Receivables
Jack in the Box
The Counter
Payroll
Jack in the Box
The Counter

Training & Support

Training
Jack in the Box On-The-Job Training: 183 hours Classroom Training: 110 hours
The Counter On-The-Job Training: 964 hours Classroom Training: 164 hours
Support
Jack in the Box Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
The Counter Newsletter Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform
Marketing
Jack in the Box
The Counter Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations
Jack in the Box
The Counter Absentee Ownership Allowed

Expansion Plans

US Expansion
Jack in the Box
The Counter
Canada Expansion
Jack in the Box 0
The Counter 0
International Expansion
Jack in the Box
The Counter