Start-Up Costs and Fees |
||
| Insomnia Cookies | Bruegger's | |
| Investment | 65600 - 111400 | 389600 - 591600 |
| Franchise Fee | ||
| Royalty Fee | 6% | 5% |
| Advertising Fee | ||
| Year Founded | 2002 | 1983 |
| Year Franchised | 2006 | 1993 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Insomnia Cookies | Bruegger's | |
| Experience | Industry experience | |
Financing Options |
||
| Insomnia Cookies | Bruegger's | |
| Franchise Fees | No | No |
| Start-up Costs | No | No |
| Equipment | No | No |
| Inventory | No | No |
| Receivables | No | No |
| Payroll | No | No |
Training & Support |
||
| Insomnia Cookies | Bruegger's | |
| Training | ||
| Support | Grand opening, Field operations/evaluations | |
| Marketing | Ad slicks, Regional advertising | |
| Operations | Franchisees required to buy multiple units/master licenses; 95% of all franchisees own more than one unit Absentee ownership of franchise is allowed. (66% of current franchisees are owner/operators) | |
Expansion Plans |
||
| Insomnia Cookies | Bruegger's | |
| US Expansion | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming | Arizona, California, Colorado, Florida, Georgia, Maryland, Maine, Michigan, Nevada, Rhode Island, Tennessee, Virginia, |
| Canada Expansion | 0 | |
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Insomnia Cookies | |
| Bruegger's | |
| Franchise Fee | |
| Insomnia Cookies | |
| Bruegger's | |
| Royalty Fee | |
| Insomnia Cookies | 6% |
| Bruegger's | 5% |
| Advertising Fee | |
| Insomnia Cookies | |
| Bruegger's | |
| Year Founded | |
| Insomnia Cookies | 2002 |
| Bruegger's | 1983 |
| Year Franchised | |
| Insomnia Cookies | 2006 |
| Bruegger's | 1993 |
| Term Of Agreement | |
| Insomnia Cookies | |
| Bruegger's | 10 years |
| Renewal Fee | |
| Insomnia Cookies | |
| Bruegger's | 25% of then-current franchise fee |
Business Experience Requirements |
|
| Experience | |
| Insomnia Cookies | |
| Bruegger's | Industry experience |
Financing Options |
|
| Franchise Fees | |
| Insomnia Cookies | No |
| Bruegger's | No |
| Start-up Costs | |
| Insomnia Cookies | |
| Bruegger's | |
| Equipment | |
| Insomnia Cookies} | |
| Bruegger's | |
| Inventory | |
| Insomnia Cookies | |
| Bruegger's | |
| Receivables | |
| Insomnia Cookies | |
| Bruegger's | |
| Payroll | |
| Insomnia Cookies | |
| Bruegger's | |
Training & Support |
|
| Training | |
| Insomnia Cookies | |
| Bruegger's | |
| Support | |
| Insomnia Cookies | |
| Bruegger's | Grand opening, Field operations/evaluations |
| Marketing | |
| Insomnia Cookies | |
| Bruegger's | Ad slicks, Regional advertising |
| Operations | |
| Insomnia Cookies | |
| Bruegger's | Franchisees required to buy multiple units/master licenses; 95% of all franchisees own more than one unit Absentee ownership of franchise is allowed. (66% of current franchisees are owner/operators) |
Expansion Plans |
|
| US Expansion | |
| Insomnia Cookies | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming |
| Bruegger's | Arizona, California, Colorado, Florida, Georgia, Maryland, Maine, Michigan, Nevada, Rhode Island, Tennessee, Virginia, |
| Canada Expansion | |
| Insomnia Cookies | |
| Bruegger's | 0 |
| International Expansion | |
| Insomnia Cookies | |
| Bruegger's | |