Illuminate Gym vs Planet Fitness Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Illuminate Gym vs Planet Fitness including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Illuminate Gym Planet Fitness
Investment 57000 - 213000 968100 - 4113000
Franchise Fee
Royalty Fee 7% of Gross Membership Fees
Advertising Fee 9%
Year Founded 0 1992
Year Franchised 0 2003
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Illuminate Gym Planet Fitness
Experience

Financing Options

  Illuminate Gym Planet Fitness
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support

  Illuminate Gym Planet Fitness
Training We offer a 5 day training program to teach you how to run an illuminate gym and about 'High Oxygen Training'. * Available at headquarters: 2 weeks * At franchisee's location: as needed
Support * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives
Marketing * Co-op advertising * Ad slicks * Regional advertising
Operations * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

Expansion Plans

  Illuminate Gym Planet Fitness
US Expansion Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
Illuminate Gym
Planet Fitness
Franchise Fee
Illuminate Gym
Planet Fitness
Royalty Fee
Illuminate Gym
Planet Fitness 7% of Gross Membership Fees
Advertising Fee
Illuminate Gym
Planet Fitness 9%
Year Founded
Illuminate Gym 0
Planet Fitness 1992
Year Franchised
Illuminate Gym 0
Planet Fitness 2003
Term Of Agreement
Illuminate Gym
Planet Fitness 10 years
Renewal Fee
Illuminate Gym
Planet Fitness


Business Experience Requirements

Experience
Illuminate Gym
Planet Fitness

Financing Options

 
Franchise Fees
Illuminate Gym
Planet Fitness
Start-up Costs
Illuminate Gym
Planet Fitness
Equipment
Illuminate Gym}
Planet Fitness
Inventory
Illuminate Gym
Planet Fitness
Receivables
Illuminate Gym
Planet Fitness
Payroll
Illuminate Gym
Planet Fitness

Training & Support

Training
Illuminate Gym We offer a 5 day training program to teach you how to run an illuminate gym and about 'High Oxygen Training'.
Planet Fitness * Available at headquarters: 2 weeks * At franchisee's location: as needed
Support
Illuminate Gym
Planet Fitness * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives
Marketing
Illuminate Gym
Planet Fitness * Co-op advertising * Ad slicks * Regional advertising
Operations
Illuminate Gym
Planet Fitness * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

Expansion Plans

US Expansion
Illuminate Gym Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Planet Fitness Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
Illuminate Gym
Planet Fitness
International Expansion
Illuminate Gym
Planet Fitness