Howard Johnson vs Motel 6 Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Howard Johnson vs Motel 6 including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Howard Johnson Motel 6
Investment 336552 - 9898595 206850 - 8823850
Franchise Fee 0
Royalty Fee 4.50% 5%
Advertising Fee 4% 3.50%
Year Founded 1925 1962
Year Franchised 1954 1996
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Howard Johnson Motel 6
Experience General business experience

Financing Options

  Howard Johnson Motel 6
 
Franchise Fees No No
Start-up Costs Yes No
Equipment Yes No
Inventory Yes No
Receivables Yes No
Payroll Yes No

Training & Support

  Howard Johnson Motel 6
Training Regional workshops On-The-Job Training: 25-30 hours Classroom Training: 40 hours Additional Training: Annual convention
Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform
Marketing Co-op advertising, National media, Regional advertising Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app
Operations International franchisees required to buy multiple units/master licenses; 25% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is allowed. 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 - 20 Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

Expansion Plans

  Howard Johnson Motel 6
US Expansion
Canada Expansion 0
International Expansion Canada,

Start-Up Costs and Fees Mobile

Investment
Howard Johnson
Motel 6
Franchise Fee
Howard Johnson
Motel 6
Royalty Fee
Howard Johnson 4.50%
Motel 6 5%
Advertising Fee
Howard Johnson 4%
Motel 6 3.50%
Year Founded
Howard Johnson 1925
Motel 6 1962
Year Franchised
Howard Johnson 1954
Motel 6 1996
Term Of Agreement
Howard Johnson 15-20 years
Motel 6 10-15 years
Renewal Fee
Howard Johnson
Motel 6 50% of current franchisee fee


Business Experience Requirements

Experience
Howard Johnson
Motel 6 General business experience

Financing Options

 
Franchise Fees
Howard Johnson No
Motel 6 No
Start-up Costs
Howard Johnson
Motel 6
Equipment
Howard Johnson}
Motel 6
Inventory
Howard Johnson
Motel 6
Receivables
Howard Johnson
Motel 6
Payroll
Howard Johnson
Motel 6

Training & Support

Training
Howard Johnson Regional workshops
Motel 6 On-The-Job Training: 25-30 hours Classroom Training: 40 hours Additional Training: Annual convention
Support
Howard Johnson Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
Motel 6 Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform
Marketing
Howard Johnson Co-op advertising, National media, Regional advertising
Motel 6 Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app
Operations
Howard Johnson International franchisees required to buy multiple units/master licenses; 25% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is allowed.
Motel 6 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 - 20 Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

Expansion Plans

US Expansion
Howard Johnson
Motel 6
Canada Expansion
Howard Johnson 0
Motel 6
International Expansion
Howard Johnson
Motel 6 Canada,