Howard Johnson vs Microtel Inns & Suites Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Howard Johnson vs Microtel Inns & Suites including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Howard Johnson Microtel Inns & Suites
Investment 336552 - 9898595 5709119 - 6799356
Franchise Fee
Royalty Fee 4.50% 6%
Advertising Fee 4% 2%
Year Founded 1925 1987
Year Franchised 1954 1988
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Howard Johnson Microtel Inns & Suites
Experience General business experience

Financing Options

  Howard Johnson Microtel Inns & Suites
 
Franchise Fees No No
Start-up Costs Yes No
Equipment Yes No
Inventory Yes No
Receivables Yes No
Payroll Yes No

Training & Support

  Howard Johnson Microtel Inns & Suites
Training Regional workshops
Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
Marketing Co-op advertising, National media, Regional advertising Co-op advertising, Ad slicks, National media, Regional advertising
Operations International franchisees required to buy multiple units/master licenses; 25% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is allowed. 30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 - 20 Absentee ownership of franchise is allowed.

Expansion Plans

  Howard Johnson Microtel Inns & Suites
US Expansion
Canada Expansion 0 0
International Expansion

Start-Up Costs and Fees Mobile

Investment
Howard Johnson
Microtel Inns & Suites
Franchise Fee
Howard Johnson
Microtel Inns & Suites
Royalty Fee
Howard Johnson 4.50%
Microtel Inns & Suites 6%
Advertising Fee
Howard Johnson 4%
Microtel Inns & Suites 2%
Year Founded
Howard Johnson 1925
Microtel Inns & Suites 1987
Year Franchised
Howard Johnson 1954
Microtel Inns & Suites 1988
Term Of Agreement
Howard Johnson 15-20 years
Microtel Inns & Suites 20 years
Renewal Fee
Howard Johnson
Microtel Inns & Suites 50% of current franchise fee


Business Experience Requirements

Experience
Howard Johnson
Microtel Inns & Suites General business experience

Financing Options

 
Franchise Fees
Howard Johnson No
Microtel Inns & Suites No
Start-up Costs
Howard Johnson
Microtel Inns & Suites
Equipment
Howard Johnson}
Microtel Inns & Suites
Inventory
Howard Johnson
Microtel Inns & Suites
Receivables
Howard Johnson
Microtel Inns & Suites
Payroll
Howard Johnson
Microtel Inns & Suites

Training & Support

Training
Howard Johnson Regional workshops
Microtel Inns & Suites
Support
Howard Johnson Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
Microtel Inns & Suites Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
Marketing
Howard Johnson Co-op advertising, National media, Regional advertising
Microtel Inns & Suites Co-op advertising, Ad slicks, National media, Regional advertising
Operations
Howard Johnson International franchisees required to buy multiple units/master licenses; 25% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is allowed.
Microtel Inns & Suites 30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 - 20 Absentee ownership of franchise is allowed.

Expansion Plans

US Expansion
Howard Johnson
Microtel Inns & Suites
Canada Expansion
Howard Johnson 0
Microtel Inns & Suites 0
International Expansion
Howard Johnson
Microtel Inns & Suites