Express Mart vs RaceTrac Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Express Mart vs RaceTrac including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Express Mart RaceTrac
Investment 86200 - 361000 1000000 - 1400000
Franchise Fee 0
Royalty Fee 4% 3.50%
Advertising Fee 1.50%
Year Founded 1975 1934
Year Franchised 1990 1934
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Express Mart RaceTrac
Experience The company is seeking qualified candidates to bring their talents to its growing brand. RaceTrac franchisees should have strategic agility, business acumen, integrity and the ability to build an effective team. Ideal candidates will possess a desire to join a hands-on business opportunity where franchisees are actively involved in the day-to-day operations. Finally, potential franchisees should have a net worth of at least $700,000 and liquidity of at least $350,000. Candidates who meet these preliminary qualifications will be required to make an initial investment ranging from approximately $1 million to $1.4 million. Figures vary depending on the size of the store, store location, and equipment costs.

Financing Options

  Express Mart RaceTrac
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support

  Express Mart RaceTrac
Training Available at headquarters As a franchisee, RaceTrac will provide you with all of the tools necessary to run a RaceTrac store, including a comprehensive training program and our proven experience in marketing, operations and merchandising. RaceTrac s training team will provide new franchisees an extensive training program that consists of classroom and in-store instruction. Our comprehensive training will teach you how to deliver great service to guests who come to your modern, convenient store for quality food offers and wide product selection.
Support Meetings, Grand opening, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives The RaceTrac operations team will begin supporting you immediately. The local regional team will support the franchisee with their intimate knowledge of Central Florida and business operations. This regional support includes a direct relationship with one of our dedicated Operations Supervisors. RaceTrac will also provide the franchisee with store opening support to assist with re-opening activities and make sure they get off to a great start as a RaceTrac franchisee.
Marketing Co-op advertising, Ad slicks, Regional advertising
Operations Absentee ownership of franchise is allowed. (33% of current franchisees are owner/operators)

Expansion Plans

  Express Mart RaceTrac
US Expansion Alabama, Florida, Georgia, Texas
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
Express Mart
RaceTrac
Franchise Fee
Express Mart
RaceTrac
Royalty Fee
Express Mart 4%
RaceTrac 3.50%
Advertising Fee
Express Mart
RaceTrac 1.50%
Year Founded
Express Mart 1975
RaceTrac 1934
Year Franchised
Express Mart 1990
RaceTrac 1934
Term Of Agreement
Express Mart 10 years
RaceTrac 10 years
Renewal Fee
Express Mart
RaceTrac


Business Experience Requirements

Experience
Express Mart
RaceTrac The company is seeking qualified candidates to bring their talents to its growing brand. RaceTrac franchisees should have strategic agility, business acumen, integrity and the ability to build an effective team. Ideal candidates will possess a desire to join a hands-on business opportunity where franchisees are actively involved in the day-to-day operations. Finally, potential franchisees should have a net worth of at least $700,000 and liquidity of at least $350,000. Candidates who meet these preliminary qualifications will be required to make an initial investment ranging from approximately $1 million to $1.4 million. Figures vary depending on the size of the store, store location, and equipment costs.

Financing Options

 
Franchise Fees
Express Mart No
RaceTrac No
Start-up Costs
Express Mart
RaceTrac
Equipment
Express Mart}
RaceTrac
Inventory
Express Mart
RaceTrac
Receivables
Express Mart
RaceTrac
Payroll
Express Mart
RaceTrac

Training & Support

Training
Express Mart Available at headquarters
RaceTrac As a franchisee, RaceTrac will provide you with all of the tools necessary to run a RaceTrac store, including a comprehensive training program and our proven experience in marketing, operations and merchandising. RaceTrac s training team will provide new franchisees an extensive training program that consists of classroom and in-store instruction. Our comprehensive training will teach you how to deliver great service to guests who come to your modern, convenient store for quality food offers and wide product selection.
Support
Express Mart Meetings, Grand opening, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
RaceTrac The RaceTrac operations team will begin supporting you immediately. The local regional team will support the franchisee with their intimate knowledge of Central Florida and business operations. This regional support includes a direct relationship with one of our dedicated Operations Supervisors. RaceTrac will also provide the franchisee with store opening support to assist with re-opening activities and make sure they get off to a great start as a RaceTrac franchisee.
Marketing
Express Mart Co-op advertising, Ad slicks, Regional advertising
RaceTrac
Operations
Express Mart Absentee ownership of franchise is allowed. (33% of current franchisees are owner/operators)
RaceTrac

Expansion Plans

US Expansion
Express Mart
RaceTrac Alabama, Florida, Georgia, Texas
Canada Expansion
Express Mart
RaceTrac
International Expansion
Express Mart
RaceTrac