Emerald City Smoothie vs Bruster's Real Ice Cream Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Emerald City Smoothie vs Bruster's Real Ice Cream including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Emerald City Smoothie Bruster's Real Ice Cream
Investment 75250 - 286900 229200 - 1315000
Franchise Fee 0
Royalty Fee 6% 5%
Advertising Fee 2% 3%
Year Founded 2005 1989
Year Franchised 2005 1993
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Emerald City Smoothie Bruster's Real Ice Cream
Experience *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY

Financing Options

  Emerald City Smoothie Bruster's Real Ice Cream
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support

  Emerald City Smoothie Bruster's Real Ice Cream
Training On-The-Job Training: 68 hours Classroom Training: 12 hours
Support * Use of the Emerald City Smoothie brand and all existing and new marketing materials * Assistance with real estate brokers, site selection, lease negotiation and construction based on best practices learned from over 30 store openings * A turn-key system that includes all architectural design, equipment, shelving, graphics, and signage at a reasonable cost * Extensive ECS Experience training for you and one staff member on drink making, developing a customer community, business management and marketing * Grand opening planning and support * "It's my store" customer involvement program * Peer-to-peer problem and solution sharing with other franchise owners * New drink introductions based on successful pilot programs at other franchises * Web presence for easy store location and product and service pre-selection * Periodic, high-return marketing strategies for pilot testing and implementation * Greater buying power for smoothie and health products as a member of our buying cooperative * Periodic visits to assist with general operations, employee training and to help you fine-tune the ECS experience * Analysis of store sales and performance versus system- wide benchmarks *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing Complete assortment of templates and plans annually along with the support of a field marketing representative for more one on one support. Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30

Expansion Plans

  Emerald City Smoothie Bruster's Real Ice Cream
US Expansion Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Indiana, Kentucky, Louisiana, Maryland, Massachusetts, Mississippi, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Vermont, Virginia
Canada Expansion 0
International Expansion

Start-Up Costs and Fees Mobile

Investment
Emerald City Smoothie
Bruster's Real Ice Cream
Franchise Fee
Emerald City Smoothie
Bruster's Real Ice Cream
Royalty Fee
Emerald City Smoothie 6%
Bruster's Real Ice Cream 5%
Advertising Fee
Emerald City Smoothie 2%
Bruster's Real Ice Cream 3%
Year Founded
Emerald City Smoothie 2005
Bruster's Real Ice Cream 1989
Year Franchised
Emerald City Smoothie 2005
Bruster's Real Ice Cream 1993
Term Of Agreement
Emerald City Smoothie
Bruster's Real Ice Cream 10 years
Renewal Fee
Emerald City Smoothie
Bruster's Real Ice Cream


Business Experience Requirements

Experience
Emerald City Smoothie
Bruster's Real Ice Cream *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY

Financing Options

 
Franchise Fees
Emerald City Smoothie
Bruster's Real Ice Cream
Start-up Costs
Emerald City Smoothie
Bruster's Real Ice Cream
Equipment
Emerald City Smoothie}
Bruster's Real Ice Cream
Inventory
Emerald City Smoothie
Bruster's Real Ice Cream
Receivables
Emerald City Smoothie
Bruster's Real Ice Cream
Payroll
Emerald City Smoothie
Bruster's Real Ice Cream

Training & Support

Training
Emerald City Smoothie
Bruster's Real Ice Cream On-The-Job Training: 68 hours Classroom Training: 12 hours
Support
Emerald City Smoothie * Use of the Emerald City Smoothie brand and all existing and new marketing materials * Assistance with real estate brokers, site selection, lease negotiation and construction based on best practices learned from over 30 store openings * A turn-key system that includes all architectural design, equipment, shelving, graphics, and signage at a reasonable cost * Extensive ECS Experience training for you and one staff member on drink making, developing a customer community, business management and marketing * Grand opening planning and support * "It's my store" customer involvement program * Peer-to-peer problem and solution sharing with other franchise owners * New drink introductions based on successful pilot programs at other franchises * Web presence for easy store location and product and service pre-selection * Periodic, high-return marketing strategies for pilot testing and implementation * Greater buying power for smoothie and health products as a member of our buying cooperative * Periodic visits to assist with general operations, employee training and to help you fine-tune the ECS experience * Analysis of store sales and performance versus system- wide benchmarks
Bruster's Real Ice Cream *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing
Emerald City Smoothie
Bruster's Real Ice Cream Complete assortment of templates and plans annually along with the support of a field marketing representative for more one on one support. Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations
Emerald City Smoothie
Bruster's Real Ice Cream Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30

Expansion Plans

US Expansion
Emerald City Smoothie
Bruster's Real Ice Cream Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Indiana, Kentucky, Louisiana, Maryland, Massachusetts, Mississippi, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Vermont, Virginia
Canada Expansion
Emerald City Smoothie 0
Bruster's Real Ice Cream
International Expansion
Emerald City Smoothie
Bruster's Real Ice Cream