Start-Up Costs and Fees |
||
| Eat the Frog Fitness | ShapeXpress | |
| Investment | 522000 - 706500 | 89500 - 152000 |
| Franchise Fee | 0 | |
| Royalty Fee | 7% | Varies |
| Advertising Fee | 1% | |
| Year Founded | 2015 | 2002 |
| Year Franchised | 2016 | 2003 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Eat the Frog Fitness | ShapeXpress | |
| Experience | Marketing skills Sales skills, previous employee supervision skills | |
Financing Options |
||
| Eat the Frog Fitness | ShapeXpress | |
| Franchise Fees | No | |
| Start-up Costs | No | |
| Equipment | No | |
| Inventory | No | |
| Receivables | No | |
| Payroll | No | |
Training & Support |
||
| Eat the Frog Fitness | ShapeXpress | |
| Training | On-The-Job Training: 68 hours Classroom Training: 20 hours Additional Training: As needed | Ongoing |
| Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | Co-op advertising, Ad slicks, Regional advertising |
| Operations | Number of Employees Required to Run: 6 | Franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 3 - 4 Absentee ownership of franchise is allowed. (35% of current franchisees are owner/operators) |
Expansion Plans |
||
| Eat the Frog Fitness | ShapeXpress | |
| US Expansion | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming | |
| Canada Expansion | Nationwide, Alberta, British Columbia, Manitoba, New Brunswick, Newfoundland, Northwest Territories, Nova Scotia, Nunavut, Ontario, Prince Edward Island, Quebec, Saskatchewan, Yukon Territory | |
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Eat the Frog Fitness | |
| ShapeXpress | |
| Franchise Fee | |
| Eat the Frog Fitness | |
| ShapeXpress | |
| Royalty Fee | |
| Eat the Frog Fitness | 7% |
| ShapeXpress | Varies |
| Advertising Fee | |
| Eat the Frog Fitness | 1% |
| ShapeXpress | |
| Year Founded | |
| Eat the Frog Fitness | 2015 |
| ShapeXpress | 2002 |
| Year Franchised | |
| Eat the Frog Fitness | 2016 |
| ShapeXpress | 2003 |
| Term Of Agreement | |
| Eat the Frog Fitness | |
| ShapeXpress | 10 years |
| Renewal Fee | |
| Eat the Frog Fitness | |
| ShapeXpress | $2.5K |
Business Experience Requirements |
|
| Experience | |
| Eat the Frog Fitness | |
| ShapeXpress | Marketing skills Sales skills, previous employee supervision skills |
Financing Options |
|
| Franchise Fees | |
| Eat the Frog Fitness | |
| ShapeXpress | |
| Start-up Costs | |
| Eat the Frog Fitness | |
| ShapeXpress | |
| Equipment | |
| Eat the Frog Fitness} | |
| ShapeXpress | |
| Inventory | |
| Eat the Frog Fitness | |
| ShapeXpress | |
| Receivables | |
| Eat the Frog Fitness | |
| ShapeXpress | |
| Payroll | |
| Eat the Frog Fitness | |
| ShapeXpress | |
Training & Support |
|
| Training | |
| Eat the Frog Fitness | On-The-Job Training: 68 hours Classroom Training: 20 hours Additional Training: As needed |
| ShapeXpress | Ongoing |
| Support | |
| Eat the Frog Fitness | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| ShapeXpress | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations |
| Marketing | |
| Eat the Frog Fitness | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| ShapeXpress | Co-op advertising, Ad slicks, Regional advertising |
| Operations | |
| Eat the Frog Fitness | Number of Employees Required to Run: 6 |
| ShapeXpress | Franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 3 - 4 Absentee ownership of franchise is allowed. (35% of current franchisees are owner/operators) |
Expansion Plans |
|
| US Expansion | |
| Eat the Frog Fitness | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming |
| ShapeXpress | |
| Canada Expansion | |
| Eat the Frog Fitness | Nationwide, Alberta, British Columbia, Manitoba, New Brunswick, Newfoundland, Northwest Territories, Nova Scotia, Nunavut, Ontario, Prince Edward Island, Quebec, Saskatchewan, Yukon Territory |
| ShapeXpress | |
| International Expansion | |
| Eat the Frog Fitness | |
| ShapeXpress | |