California Tortilla vs Pure Taqueria Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of California Tortilla vs Pure Taqueria including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  California Tortilla Pure Taqueria
Investment 378400 - 697000 954000 - 2381000
Franchise Fee
Royalty Fee 5% 5%-6%
Advertising Fee .5% local +2% Nat'l 1%
Year Founded 1995 0
Year Franchised 1995 0
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  California Tortilla Pure Taqueria
Experience * A minimum of $1,000,000 net worth and $250,000 of liquid assets to invest in your California Tortilla franchise; * Experience in either the food/restaurant industry; and/or prior franchise experience; and/or prior business or management experience (whew!); * A passionate commitment to customer service; * A sound operating plan to manage your business; * A cultural fit with California Tortilla and a passion for Mexican food; * The willingness to learn and apply the California Tortilla Operating System.

Financing Options

  California Tortilla Pure Taqueria
 
Franchise Fees
Start-up Costs
Equipment
Inventory
Receivables
Payroll

Training & Support

  California Tortilla Pure Taqueria
Training On-The-Job Training: 200 hours Classroom Training: 10 hours Four weeks of training in the operation of your PURE Taqueria and the deployment of the Be Sure With PURE Taqueria brand. . One week of on-site training of your personnel from our qualified support staff.
Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform Comprehensive Operations Manual. . Recipe video library. . Information Technology/POS Support. . Marketing and advertising. . National Purchasing Program. . Use of the registered Be Sure With Pure Taqueria service mark. . Intranet. . On-going support.
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations Absentee Ownership Allowed Number of Employees Required to Run: 15

Expansion Plans

  California Tortilla Pure Taqueria
US Expansion Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
California Tortilla
Pure Taqueria
Franchise Fee
California Tortilla
Pure Taqueria
Royalty Fee
California Tortilla 5%
Pure Taqueria 5%-6%
Advertising Fee
California Tortilla .5% local +2% Nat'l
Pure Taqueria 1%
Year Founded
California Tortilla 1995
Pure Taqueria 0
Year Franchised
California Tortilla 1995
Pure Taqueria 0
Term Of Agreement
California Tortilla 10 years
Pure Taqueria
Renewal Fee
California Tortilla
Pure Taqueria


Business Experience Requirements

Experience
California Tortilla * A minimum of $1,000,000 net worth and $250,000 of liquid assets to invest in your California Tortilla franchise; * Experience in either the food/restaurant industry; and/or prior franchise experience; and/or prior business or management experience (whew!); * A passionate commitment to customer service; * A sound operating plan to manage your business; * A cultural fit with California Tortilla and a passion for Mexican food; * The willingness to learn and apply the California Tortilla Operating System.
Pure Taqueria

Financing Options

 
Franchise Fees
California Tortilla
Pure Taqueria
Start-up Costs
California Tortilla
Pure Taqueria
Equipment
California Tortilla}
Pure Taqueria
Inventory
California Tortilla
Pure Taqueria
Receivables
California Tortilla
Pure Taqueria
Payroll
California Tortilla
Pure Taqueria

Training & Support

Training
California Tortilla On-The-Job Training: 200 hours Classroom Training: 10 hours
Pure Taqueria Four weeks of training in the operation of your PURE Taqueria and the deployment of the Be Sure With PURE Taqueria brand. . One week of on-site training of your personnel from our qualified support staff.
Support
California Tortilla Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Pure Taqueria Comprehensive Operations Manual. . Recipe video library. . Information Technology/POS Support. . Marketing and advertising. . National Purchasing Program. . Use of the registered Be Sure With Pure Taqueria service mark. . Intranet. . On-going support.
Marketing
California Tortilla Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Pure Taqueria
Operations
California Tortilla Absentee Ownership Allowed Number of Employees Required to Run: 15
Pure Taqueria

Expansion Plans

US Expansion
California Tortilla Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Pure Taqueria
Canada Expansion
California Tortilla
Pure Taqueria
International Expansion
California Tortilla
Pure Taqueria