Atomic Wings vs El Pollo Loco Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Atomic Wings vs El Pollo Loco including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
  Atomic Wings El Pollo Loco
Investment 170400 - 404855 900000 - 1755000
Franchise Fee
Royalty Fee 5% 2%-3%-4%
Advertising Fee
Year Founded 0 1975
Year Franchised 0 1980
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements
  Atomic Wings El Pollo Loco
Experience We require a minimum of five years of experience as an owner/operator within the restaurant industry. You must also live in the area of development in order to manage the restaurant on a daily basis.

Financing Options
  Atomic Wings El Pollo Loco
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support
  Atomic Wings El Pollo Loco
Training Customized training for everyone of your team- we have an owner outlined program, a separate program for your managers and even new store opening support. * Seven weeks pre-opening training for franchisee and restaurant managers * Franchise training consultants offering ongoing training programs for crew and management * Complete restaurant-opening support
Support The Operations Manual is always evolving and growing to include all aspects of the business. This is to be a major resource for your team. Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing Has a proven history of successful marketing Is aligned with award-winning advertising agencies Utilizes a strategic approach to building a strong brand Is focused on driving traffic and sales profitably We provide a full array of targeted advertising tools and marketing plans to build awareness and drive customers into our restaurants through: Innovative marketing and advertising campaign Development and execution of bilingual promotional strategies Product innovation to fuel sustained growth Support for grand openings Marketing plans tailored to each market's needs Effective communication and support of franchisees' needs Access to El Pollo Loco's online LSM toolkit (at franchisees disposal)
Operations * Established Systems - It is not a business in a box, but we have all the necessary tools to be successful, Proven POS systems, Operation manual, Recipe manual, etc, etc. These tools will allow you more time to focus on building and running your business. Franchisees required to buy multiple units/master licenses; 40% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

Expansion Plans
  Atomic Wings El Pollo Loco
US Expansion Arizona, California, Nevada, Texas,
Canada Expansion 0
International Expansion

Start-Up Costs and Fees Mobile
Investment
Atomic Wings
El Pollo Loco
Franchise Fee
Atomic Wings
El Pollo Loco
Royalty Fee
Atomic Wings 5%
El Pollo Loco 2%-3%-4%
Advertising Fee
Atomic Wings
El Pollo Loco
Year Founded
Atomic Wings 0
El Pollo Loco 1975
Year Franchised
Atomic Wings 0
El Pollo Loco 1980
Term Of Agreement
Atomic Wings
El Pollo Loco 20 years
Renewal Fee
Atomic Wings
El Pollo Loco


Business Experience Requirements
Experience
Atomic Wings
El Pollo Loco We require a minimum of five years of experience as an owner/operator within the restaurant industry. You must also live in the area of development in order to manage the restaurant on a daily basis.

Financing Options
 
Franchise Fees
Atomic Wings
El Pollo Loco
Start-up Costs
Atomic Wings
El Pollo Loco
Equipment
Atomic Wings}
El Pollo Loco
Inventory
Atomic Wings
El Pollo Loco
Receivables
Atomic Wings
El Pollo Loco
Payroll
Atomic Wings
El Pollo Loco

Training & Support
Training
Atomic Wings Customized training for everyone of your team- we have an owner outlined program, a separate program for your managers and even new store opening support.
El Pollo Loco * Seven weeks pre-opening training for franchisee and restaurant managers * Franchise training consultants offering ongoing training programs for crew and management * Complete restaurant-opening support
Support
Atomic Wings The Operations Manual is always evolving and growing to include all aspects of the business. This is to be a major resource for your team.
El Pollo Loco Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing
Atomic Wings
El Pollo Loco Has a proven history of successful marketing Is aligned with award-winning advertising agencies Utilizes a strategic approach to building a strong brand Is focused on driving traffic and sales profitably We provide a full array of targeted advertising tools and marketing plans to build awareness and drive customers into our restaurants through: Innovative marketing and advertising campaign Development and execution of bilingual promotional strategies Product innovation to fuel sustained growth Support for grand openings Marketing plans tailored to each market's needs Effective communication and support of franchisees' needs Access to El Pollo Loco's online LSM toolkit (at franchisees disposal)
Operations
Atomic Wings * Established Systems - It is not a business in a box, but we have all the necessary tools to be successful, Proven POS systems, Operation manual, Recipe manual, etc, etc. These tools will allow you more time to focus on building and running your business.
El Pollo Loco Franchisees required to buy multiple units/master licenses; 40% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

Expansion Plans
US Expansion
Atomic Wings
El Pollo Loco Arizona, California, Nevada, Texas,
Canada Expansion
Atomic Wings
El Pollo Loco 0
International Expansion
Atomic Wings
El Pollo Loco