Start-Up Costs and Fees |
||
| AmericInn | Microtel Inns & Suites | |
| Investment | 221286 - 7605378 | 5709119 - 6799356 |
| Franchise Fee | ||
| Royalty Fee | 5% | 6% |
| Advertising Fee | 3.25% | 2% |
| Year Founded | 1980 | 1987 |
| Year Franchised | 1984 | 1988 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| AmericInn | Microtel Inns & Suites | |
| Experience | General business experience | |
Financing Options |
||
| AmericInn | Microtel Inns & Suites | |
| Franchise Fees | No | No |
| Start-up Costs | No | No |
| Equipment | No | No |
| Inventory | No | No |
| Receivables | No | No |
| Payroll | No | No |
Training & Support |
||
| AmericInn | Microtel Inns & Suites | |
| Training | Ongoing individual management training | |
| Support | State of the art Electronic Reservation System and Internet bookings Toll-free 1-800 reservation line Operations consulting Capital improvement reviews Training guides System-wide newsletters Annual workshops | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
| Marketing | AmericInn's marketing programs promote brand awareness and maximize revenue through national brand advertising, Website and Internet advertising, a frequent guest rewards program, media relations services and news releases, and sales assistance programs. Marketing Support Support in finding and choosing your hotel location Hotel design and construction support On-site opening assistance Integrated local, regional, and national marketing services Guest relations assistance National brand advertising (billboards, print, trade shows) Website and internet advertising Travel agent and GDS reservations Frequent guest program Chainwide directory Media relations service Graphic design service | Co-op advertising, Ad slicks, National media, Regional advertising |
| Operations | 30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 - 20 Absentee ownership of franchise is allowed. | |
Expansion Plans |
||
| AmericInn | Microtel Inns & Suites | |
| US Expansion | ||
| Canada Expansion | 0 | 0 |
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| AmericInn | |
| Microtel Inns & Suites | |
| Franchise Fee | |
| AmericInn | |
| Microtel Inns & Suites | |
| Royalty Fee | |
| AmericInn | 5% |
| Microtel Inns & Suites | 6% |
| Advertising Fee | |
| AmericInn | 3.25% |
| Microtel Inns & Suites | 2% |
| Year Founded | |
| AmericInn | 1980 |
| Microtel Inns & Suites | 1987 |
| Year Franchised | |
| AmericInn | 1984 |
| Microtel Inns & Suites | 1988 |
| Term Of Agreement | |
| AmericInn | |
| Microtel Inns & Suites | 20 years |
| Renewal Fee | |
| AmericInn | |
| Microtel Inns & Suites | 50% of current franchise fee |
Business Experience Requirements |
|
| Experience | |
| AmericInn | |
| Microtel Inns & Suites | General business experience |
Financing Options |
|
| Franchise Fees | |
| AmericInn | No |
| Microtel Inns & Suites | No |
| Start-up Costs | |
| AmericInn | |
| Microtel Inns & Suites | |
| Equipment | |
| AmericInn} | |
| Microtel Inns & Suites | |
| Inventory | |
| AmericInn | |
| Microtel Inns & Suites | |
| Receivables | |
| AmericInn | |
| Microtel Inns & Suites | |
| Payroll | |
| AmericInn | |
| Microtel Inns & Suites | |
Training & Support |
|
| Training | |
| AmericInn | Ongoing individual management training |
| Microtel Inns & Suites | |
| Support | |
| AmericInn | State of the art Electronic Reservation System and Internet bookings Toll-free 1-800 reservation line Operations consulting Capital improvement reviews Training guides System-wide newsletters Annual workshops |
| Microtel Inns & Suites | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
| Marketing | |
| AmericInn | AmericInn's marketing programs promote brand awareness and maximize revenue through national brand advertising, Website and Internet advertising, a frequent guest rewards program, media relations services and news releases, and sales assistance programs. Marketing Support Support in finding and choosing your hotel location Hotel design and construction support On-site opening assistance Integrated local, regional, and national marketing services Guest relations assistance National brand advertising (billboards, print, trade shows) Website and internet advertising Travel agent and GDS reservations Frequent guest program Chainwide directory Media relations service Graphic design service |
| Microtel Inns & Suites | Co-op advertising, Ad slicks, National media, Regional advertising |
| Operations | |
| AmericInn | |
| Microtel Inns & Suites | 30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 - 20 Absentee ownership of franchise is allowed. |
Expansion Plans |
|
| US Expansion | |
| AmericInn | |
| Microtel Inns & Suites | |
| Canada Expansion | |
| AmericInn | 0 |
| Microtel Inns & Suites | 0 |
| International Expansion | |
| AmericInn | |
| Microtel Inns & Suites | |